中國國有飯店的轉(zhuǎn)型與變革研究

內(nèi)容概要

中國首都機(jī)場集團(tuán)飯店產(chǎn)業(yè)重組與拓展(2002)等一系列課題中，對中國國有飯店的形成、發(fā)展、運(yùn)行機(jī)制、制約因素、創(chuàng)新實(shí)踐和發(fā)展前景等問題，進(jìn)行了系統(tǒng)的考察和研究，并在借鑒新制度經(jīng)濟(jì)學(xué)、組織行為與組織變革、國有企業(yè)改革和國際飯店管理等相關(guān)理論的基礎(chǔ)上，試圖從理論上回答諸如“為什么在中國在競爭性的飯店領(lǐng)域選擇了國家所有制？”；“為什么在市場經(jīng)濟(jì)條件下國有飯店擺脫不了低效率運(yùn)行的狀態(tài)？”；“哪一種模式才是中國飯店產(chǎn)業(yè)創(chuàng)新的收益最大的選擇？”；“國有飯店的轉(zhuǎn)型與變革過程中的難點(diǎn)有哪些？如何解決？”之類的問題。正是對這些問題的相對系統(tǒng)的回答，構(gòu)成了由戴斌編著的《中國國有飯店的轉(zhuǎn)型與變革研究》一書的核心內(nèi)容。本書是《中國國有飯店的轉(zhuǎn)型與變革研究》英文版。

作者簡介

戴斌(1967—)，經(jīng)濟(jì)學(xué)博士，北京第二外國語學(xué)院旅游管理學(xué)院教授，全國旅游飯店星評委國家級檢查員。擔(dān)任《中國旅游飯店》等專業(yè)刊物編委，多家大型飯店管理顧問和獨(dú)立董事。公開發(fā)表相關(guān)論文170余篇，出版專著、譯著和教材10余部，主持各級各類研究課題30余項(xiàng)。2004年入選“北京市拔尖創(chuàng)新人才百人計(jì)劃”。

書籍目錄

Chapter 1 Introduction
  1. Research Background
  2. Theoretical Framework and Methodology
  3. Research Structure and Major Findings
Chapter 2 China's State-owned Hotel Industry in the Market-oriented
Reform Course
  1. State-owned Hotels: Analysis on Initial Situation under a
Threedimension Structure
  2. The Logical Course of SOHs' Market-oriented Reforms
  3. History of SOHs' Market-oriented Reform Course
  4. Evolution of SOHs' Target in the Market Process
  5. The Culture and Economic Impact of SOHs
Chapter 3 Environment Analysis on China's State-owned Hotel
Development
  1. Trends and Influences of Institutional Environment
  2. Changes and Influences of Market Environment and Industrial
Relations
  3. A Survey of Employees on Their Orientation towards Reform
Chapter 4 State-owned Hotel Transformation: Model and Theoretical
Framework
  1. Initial Target Defining of State-owned Hotels from the
Viewpoint of Contributing Factors
  2. Motivation Mechanism of State-owned Hotels Transformation from
the Viewpoint of Environmental Changes
  3. The Nature and Objectives of State-owned Hotel Transformation
  4. Analysis on Macro-Approaches to State-owned Hotel
Transformation
Chapter 5 A Comparative Study on the International State-owned
Hotel Transformations
  1. Process of Hospitality Industry Development in
DevelopedCountries and Areas
  2. Transition, Transformation and Reformation of Hotels in
Developing Countries
  3. Analysis on Developing Features and Supporting Factors of
Internationa Hotel Groups
Chapter 6 A Theory and Transformation of Domestic State-owned
Hotels
  1. Industrial Fluctuation Theory in Institutional Transformation
of State-owned Hotels
  2. A Study on Transformation Model Involving Property Right
Transition
  3. A Study on Transformation Model without Property Right
Chapter 7 Institutional Innovation in China's State-owned Hotel
Transformation
  1. A Study on Property Right Arrangement and Innovation of
State-owned Hotels
  2. Corporate Governance and Innovation of State-owned Hotels
  3. A Study on Competitive and Cooperative Framework of
State-owned Hotels
Chapter 8 Transformation Tactics of China's State-owned Hotels
& Their Organizational Changes
  1. Transformation Tactics of Government Reception Hotels
  2. Transformation Tactics of Hotels Owned by Giant State-owned
Enterprises
  3. A Study on Organizational Changes of State-owned Hotels
Chapter 9 Case Study: Transformation of the Dongying Hotel(I)
  1. Background
  2. The Introduction of Reform Signals
  3. Reform Goal and Plan
  4. Organizational Development——Behavioral Regulation
Chapter 10 Case Study: Transformation of the Dongying Hotel(Ⅱ)
  1. Organizational Transformation——Product Innovation
  2. Organizational Transformation——Structural Adjustment
  3. Organizational Transformation——Rebuilding the Incentive and
ControllingSystem
  4. Institutional Transformation to Be Accomplished
Appendix
  Appendix 1 Questionnaire to State-owned Hotel Leaders
  Appendix 2 Questionnaire to Staff in Functional Departments in
the Dongying Hotel
  Appendix 3 Questionnaire to Front Office Staff in Dongying Hotel
Acknowledgement

章節(jié)摘錄

版權(quán)頁：插圖：The existence of hotel management is based on the social division of labor and the division of labor inside hotels. The nature of it is the coordination, instruction,incentive and restriction of relationships between people through " that harmony in management brings higher productivity, lower cost and higher profits than the harmony in market," " the management of people" also means the study of customers. The Chinese hotel market is in the course of transformation from focusing on inbound tourists to more on domestic tourists. Compared with foreign tourists, there are historical and cultural background differences with domestic tourists in terms of consumption patterns,consumption characteristics and expected value for hotel products. It requires the hotel managers of the 21st century to make efforts to research the consumption patterns of domestic tourists, and commit themselves to the innovation of products, market and hotel organization systems. However, the emphasis on the management of " people" does not mean that managers should not pay attention to the management of " work". Instead, the management of "work" can be achieved through the management of "people". During the transfer of management objectives from " work " to " people ",management tools of SOHs are also experiencing a change from " experience" to"rationalism". Only when management acknowledges the scientific management moderat her than relying on the experience of managers can the level of management be improved and can push management into productivity. Hotel management knowledge can be represented through scientific and rational management modes. If we always semphasize that hotel management is an "art" which can only be improved by dependingon the accumulation of a manager's experience, then our level will never reach that of the western countries with a developed tourism industry.

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《中國國有飯店的轉(zhuǎn)型與變革研究(英文版)》是中國旅游學(xué)術(shù)推廣文叢之一。

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