商務英語閱讀

內(nèi)容概要

　　《商務英語閱讀（第2版）》從2002年出版至今已快10年時間了。在這期間，世界發(fā)生了巨 變，尤其是仍在繼續(xù)的這次金融危機和經(jīng)濟蕭條給世界帶來的變化如此之大，以至人們 的思想觀念和財經(jīng)理論發(fā)生了顛覆性的變化，國際市場受到強烈震動，國際經(jīng)濟格局被 重新洗牌。為及時反映這些變化，使讀者通過學習本教材就能基本掌握世界經(jīng)濟和國際 市場的演變與趨勢，更新、再版《商務英語閱讀（第2版）》已是刻不容緩。另外，該書自首版以 來，承蒙國內(nèi)商務英語界專家和同仁的厚愛，得到了大家普遍的肯定和認可，國內(nèi)多所 高校一直使用該書。近年許多朋友和同仁也通過各種渠道和途徑跟我聯(lián)系，希望能盡快 在首版的基礎上再版，以便學生能緊跟國際經(jīng)濟形勢變化?！　　渡虅沼⒄Z閱讀（第二版）》在過去的歲月里為商務英語教學與研究和復合型商務英語人才的培養(yǎng)發(fā)揮了應有作用，作出了貢獻，我們希望第二版能繼續(xù)發(fā)揮這一功能?！渡虅沼⒄Z閱讀（第2版）》既適用于商務英語專業(yè)的學生，也適用于對外經(jīng)貿(mào)、財經(jīng)金融、工商管理等專業(yè)的學生使用，更可供從事國際商務經(jīng)貿(mào)實際工作人員進修提高及社會各界人士自學之用。

書籍目錄

chapter 1 why china works chapter 2 a changed global reality chapter 3 time to rebalance chapter 4 the incredible shrinking europe chapter 5 japan goes from dynamic to disheartened chapter 6 goodbye， free trade? chapter 7 can detroit be retooled —— before it's too late? chapter 8 the decade of steve chapter 9 beyond bretton woods 2 chapter 10 the alchemists of finance chapter 11 among the fringers chapter 12 global m&a chapter 13 the business of making money chapter 14 patagonia： blueprint for green business

章節(jié)摘錄

　　On the other hand， if some countries intervene unilaterally， nominal exchange rates areaffected； goods priced in the currency of those countries become cheaper when purchasedwith dollars. The experience of the 1930s shows that this sort of situation breeds tradedisputes and can trigger a protectionist response.　　So what can be done to discourage the U.S. from retaliating against countries that pushdown the value of their own currencies？ The most important tool for resisting protectionistsentiment in the 1930s was a monetary policy that promoted economic growth. Such policiesworked during that era， when prices were falling and unemployment was unusually high，and the situation is similar today， if not as extreme. If fears of deflation were to subside andemployment were to expand more rapidly， the pressure for a protectionist response fromWashington would dissipate. When the economy is performing well， currency disputesbecome background noise 2. 　　……?

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