出版時間:2011-4 出版社:上海外語教育出版社 作者:葉興國 主編,王嘉A 等編 頁數(shù):201
內(nèi)容概要
“新世紀(jì)商務(wù)英語專業(yè)本科系列教材”是國內(nèi)首套按照《高等學(xué)校商務(wù)英語專業(yè)本科教學(xué)妻求》(試行)編寫的商務(wù)英語專業(yè)教材。教材以現(xiàn)代外語教育理念和教材設(shè)計理論為指導(dǎo),結(jié)合商務(wù)英語語言和教學(xué)的特點(diǎn),融合多年商務(wù)英語教學(xué)實(shí)踐,由國內(nèi)知名外語教學(xué)專家和長期從事商務(wù)英語教學(xué)的教授共同參與,聯(lián)袂打造。
體現(xiàn)《教學(xué)要求》的培養(yǎng)目標(biāo),強(qiáng)調(diào)打好扎實(shí)的語言基本功,兼顧商務(wù)專業(yè)素質(zhì)與人文素養(yǎng)的同步提升。編排和選材注重學(xué)生正確世界觀和道德觀的形成,注重思維能力、創(chuàng)新能力和跨文化交際能力的培養(yǎng)。
語言、文化與商務(wù)有機(jī)融合,注重商務(wù)英語技能和商務(wù)專業(yè)課程的合理銜接。學(xué)習(xí)任務(wù)設(shè)計豐富多樣,有助于訓(xùn)練學(xué)生交際能力、自主學(xué)習(xí)能力和合作學(xué)習(xí)能力。
單元緊扣社會熱點(diǎn)話題,難度合理遞增,選文思想內(nèi)涵深刻,可讀性強(qiáng),充分反映經(jīng)濟(jì)全球化時代的特點(diǎn)。
為教學(xué)提供多媒體資源,豐富的視頻材料可增加語言學(xué)習(xí)的趣味性和輸入的有效性,調(diào)動學(xué)生課堂參與的積極性;主干教程配套電子教案,方便實(shí)用,充分滿足個性化教學(xué)需要。
書籍目錄
Unit 1
Unit 2
Unit 3
Unit 4
Unit 5
Unit 6
Unit 7
Unit 8
Unit 9
Unit 10
Unit 11
Unit 12
Unit 13
Unit 14
Unit 15
Unit 16
章節(jié)摘錄
Last year about three-quarters of four-year colleges and universitiesreported an increase in the number of applications from the previous year.This year applications are pouring in again. The deadline for most collegesis between Dec. 1 and Jan. 15, and although administrators don't tally the numbers of applications they receive until later in the year, many admis-sions officers —— even some at schools not normally considered highly se-lective —— are already calling it a banner year. Last year Washington and Lee University in Lexington, Va., got 4,000 applications for 455 seats. By the first week in December the school had already topped that number - and the deadline was still six weeks away. Colorado College, which received 3,410applications for 500 seats in 2002, expects to break 5,000 this year. Last yearBall State in Muncie, Ind., saw applications jump 22 percent when it got13,000 applications for 3,100 spaces. So far this year applications are up an additional 15 percent. ……?
圖書封面
評論、評分、閱讀與下載
新世紀(jì)商務(wù)英語專業(yè)本科系列教材 PDF格式下載