外貿(mào)函電

內(nèi)容概要

　　《高職高專“十二五”規(guī)劃教材·經(jīng)濟(jì)管理類：外貿(mào)函電》以工作項(xiàng)目為主導(dǎo)，以貿(mào)易流程為線索，突出培養(yǎng)實(shí)踐性及商務(wù)信函寫作能力。《高職高專“十二五”規(guī)劃教材·經(jīng)濟(jì)管理類：外貿(mào)函電》共涉及建立業(yè)務(wù)關(guān)系、資信查詢、詢盤與回復(fù)、促銷、發(fā)盤與還盤、訂購與確認(rèn)訂購、支付、包裝、裝運(yùn)、保險(xiǎn)、信用證、索賠與理賠等內(nèi)容。每一單元包括學(xué)習(xí)目標(biāo)、項(xiàng)目引入、知識準(zhǔn)備、樣信、寫作總結(jié)、實(shí)訓(xùn)、練習(xí)、補(bǔ)充實(shí)物等環(huán)節(jié)，通過介紹、指導(dǎo)貿(mào)易各環(huán)節(jié)信函寫作的具體方法，輔以樣信，并通過實(shí)訓(xùn)及充分練習(xí)，使學(xué)生切實(shí)提高商務(wù)英語信函寫作水平?！　　陡呗毟邔?ldquo;十二五”規(guī)劃教材·經(jīng)濟(jì)管理類：外貿(mào)函電》形式新穎、內(nèi)容豐富、操作性強(qiáng)，特別注重學(xué)生寫作技能的訓(xùn)練?！　　陡呗毟邔?ldquo;十二五”規(guī)劃教材·經(jīng)濟(jì)管理類：外貿(mào)函電》可作為高職高專商務(wù)英語、國際貿(mào)易、金融、經(jīng)濟(jì)管理、電子商務(wù)等專業(yè)的外語課程教材，也可供有關(guān)專業(yè)及外貿(mào)商務(wù)從業(yè)者參考。

書籍目錄

Unit 1 Structure and Layout of International Business LetterObj ectivesKnowledge PreparationBackground InformatioSample LettersPracticeExerciseSupplementary ReadingUnit 2 Establishing BusinessObjectivesProject IntroductionKnowledge PreparationSample LettersWriting SummaryPracticeExerciseSupplementary ReadingUnit 3 Enquiries and RepliesObjectivesProj ect IntroductionBackground InformationSample LettersWriting SummaryPracticeExerciseSupplementary ReadingUnit 4 QuotationsObjectivesProj ect IntroductionKnowledge PreparationSample LettersWriting SummaryPracticeExerciseSupplementary ReadingUnit 5 OrdersObjectivesProj ect IntroductionKnowledge PreparationSample LettersWriting SummaryP r ac ti c eExerciseSupplementary ReadingUnit 6 Terms of PaymentObj ectivesProject IntroductionBackground InformationSample LettersWriting SummaryPracticeExerciseSupplementary ReadingUnit 7 Packing and Shipping MarkObjectivesProject IntroductionKnowledge PreparationSample LettersWriting SummaryPracticeExerciseSupplementary ReadingUnit 8 Shipment and InsuranceObjectivesProject IntroductionKnowledge PreparationSample LettersWriting SummaryPracticeExerciseSupplementary ReadingUnit 9 Complaints and ClaimsObjectivesProject IntroductionKnowledge PreparationSample LettersWriting SummaryPracticeExerciseSupplementary ReadingUnit 10 Agreements and ContractsObjectivesProj ect IntroductionKnowledge PreparationSample LettersWriting SummaryPracticeExerciseSupplementary ReadingUnit 11 Establishment of L/C andAmendmentObjectivesProj ect IntroductionKnowledge PreparationSample LettersWriting SummaryPracticeExerciseSupplementary ReadingAppendix Ⅰ Purchase ContractAppendix Ⅱ Answer KeysReferences

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