新活力旅游英語

內容概要

本教材的主要對象是高職高專旅游專業(yè)及其他相關專業(yè)的高年級學生。目前國內現(xiàn)有的旅游英語教材大多側重于閱讀、口語或應用文寫作等方面。我們根據(jù)教學實踐中遇到的問題，編寫了這本旨在培養(yǎng)學生多方面語言技能的教材。教材的選材涉及旅游行業(yè)的許多方面，例如，海關、交通、賓館、餐飲服務、購物、觀光等。書中包含了旅游行業(yè)常用英語詞匯和表達方式。我們的目的是培養(yǎng)學生實際應用英語的能力，使他們能夠在旅游行業(yè)的相關語境中進行一般的聽、說交際，借助詞典閱讀有關文章，并具有初步的寫作和翻譯能力。        根據(jù)教育部高等教育司2000年10月頒布的《高職高專教育英語課程教學基本要求》，學生在一、二年級已經完成了公共英語的學習，認知了3400個英語單詞（A級）或2500個英語單詞（B級），掌握了基本的英語語法規(guī)則，具有一定的聽、說、讀、寫、譯的能力。在此基礎上，通過本教材的學習，學生將掌握旅游行業(yè)的英語詞匯和表達方式，并在聽、說、讀、寫、譯等方面有進一步的提高。    本教材信息量大，練習題型豐富。教師在教學過程中可以根據(jù)學生的情況及課時數(shù)等作適當刪減。全書共10單元。每單元大致圍繞一個主題展開．由兩個部分組成。

書籍目錄

Unit One China and Its History　Section One Reading and Speaking Greeting and Introduction　　Dialogue One Please Call Me Dave　　Dialogue Two How Is Everything　　　Passage Cultural Variations in Introductions 　Section Two Reading and Writing　　Passage One Chinese Culture in Brief　　Passage Two Urban Lifestyles in ChinaUnit Two Chinese People and Art　Section One Reading and Speaking At the Railway Station or Airport　　Dialogue One Meeting a Tour Group at the Airport　　DiMogue Two Meeting Tourists at the Railway Station　　Passage Spotting Tour Groups　Section Two Reading and Writing　　Passage one The Chinese and Their Influence　　Passage Two Beijing OperaUnit Three Chinese Festivals　Section One Reading and Speaking Talking on the Phone　　Dialogue One Room Reservations　　Dialogue Two May I Help You?　　Passage “Duan Wu”—A Day in Memory of a Patriotic Poet　Section Two Reading and Writing　　Passage One Spring Festival　　Passage Two The Mid—Autumn FestivalUnit Four Tourism　Section One Reading and Speaking At the Customs 　　Dialogue One At the Customs(1)　　Dialogue Two At the Customs(2)　　Passage The Importance of Declaring Things 　Section Two Reading and Writing　　Passage One Tourism　　Passage Two Travel AgencyUnit Five Transportation　Section One Reading and Speaking Traveling by Plane　　Dialogue One Traveling by Air　　Dialogue Two Flight Reservation　　Passage Transportation　Section Two Reading and Writing　　Passage One Transportation in China 　　Passage Two An Overview of the Air TransportationUnit Six Hotel　Section One Reading and Speaking Hotel Service 　　Dialogue One The Registration　　Dialogue Two About the Room Facilities　……Unit Seven Chinese CuisineUnit Eight ShoppingUnit Nine Tours Around ChinaUnit Ten DepartureKeys參考資料

章節(jié)摘錄

插圖：The first recorded powered, piloted flight took place in 1903 when the Wright Flyer－the Wright brothers' plane－flew a short distance at Kitty hawk fields. Although it was not then known, air transportation was to become extremely important to the development of international tourism, particularly influencing travel patterns. A significant aspect of the development of the airline industry has been a steady reduction in the cost of travel, making this a more competitive form of transport for tourists. This was, in part, a result of improved technology. As aircraft became larger and faster, they could carry more passengers at lower costs. Technical developments also meant that airlines upgraded their fleets making available second-hand aircraft in good condition and at low cost to other airlines including charter carriers.There are approximately 1,200 scheduled airlines in the world with some 300 operating on international routes. These are a variety of different sizes of airline from those carrying less than 10,000 passengers a year to major carriers serving in excess of 80 million passengers a year. Despite the scale of the industry, there remains much opportunity for further development particularly in areas of the world where international leisure travel markets have yet to be created.The air transport industry now caters for 1.5 billion passengers a year, employs approximately 1.7 million people and generates some $ 300 billion in revenue. The industry has consistently grown at a very fast rate over the past 50 years. Indeed, the only time during this period that world air traffic has fallen was in 1991 when a 3 per cent drop resulted from economic recession, the Gulf War and threats of international terrorism directed at commercial aviation. In Europe alone world passenger traffic in terms of passenger-kilometers performed by scheduled airlines of International Civil Aviation Organization （ICAO） contracting states, grew from 428.2 billion to 549.3 billion between 1985 and 1995.

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