商務(wù)英語函電

內(nèi)容概要

　　《高等學(xué)校最新商務(wù)英語系列教材：商務(wù)英語函電》共由12個單元和附錄組成，每單元均由相關(guān)知識與寫作指南、示范閱讀、常用術(shù)語和表達(dá)以及交際園地等部分組成。相關(guān)知識和寫作指南部分適當(dāng)介紹了與主題相關(guān)的專業(yè)知識，詳細(xì)闡述了寫作原則和要領(lǐng)。示范閱讀部分主要選取了具有代表性的范例供讀者閱讀與賞析，在閱讀中體味與把握寫作原則和要領(lǐng)。常用術(shù)語和表達(dá)部分主要是常見的專業(yè)術(shù)語和表達(dá)方式，供讀者查詢與記憶。交際園地部分包括翻譯、完形填空和案例分析。其中，英漢翻譯練習(xí)旨在在翻譯的同時熟記一些常用句型，漢英翻譯練習(xí)旨在盤活一些常用詞匯和句型；完形填空部分旨在鞏固常用詞匯結(jié)構(gòu)，增強商務(wù)英語語感；案例分析部分重在通過具體商務(wù)情形分析磨練在商務(wù)語境下應(yīng)用英語解決實際問題的能力。此外，附錄部分主要供教學(xué)拓展之用。

書籍目錄

Unit 1 Introduction to Business Communication1.1 Principles for Business Writing1.2 Business Letter Style and Format1.3 Sample Letters1.4 Useful Terms and Expressions1.5 Communication LaboratoryUnit 2 Establishing Business Relations2.1 Introduction2.2 Credit Enquiries2.3 Information to Be Contained2.4 Sample Letters2.5 Useful Terms and Expressions2.6 Communication LaboratoryUnit 3 Enquiries and Replies3.1 General Introduction to Enquiries and Replies3.2 Basic Principles for Sending Enquiries and Replies3.3 Structures of Enquiries and Replies3.4 Sample Letters3.5 Useful Terms and Expressions3.6 Communication LaboratoryUnit 4 Quotations, Offers and Counteroffers4.1 General Introduction to Quotations, Offers and Counteroffers4.2 Difference between Quotations and Offers4.3 Guidelines for Offers4.4 Guidelines for Counteroffers4.5 Sample Letters4.6 Useful Terms and Expressions4.7 Communication LaboratoryUnit 5 Orders and Their Execution5.1 General Introduction to Orders5.2 Basic Contents of Orders5.3 Replies to Orders5.4 Sample Letters5.5 Useful Terms and Expressions5.6 Communication LaboratoryUnit 6 Payment6.1 Payment Methods for Intemational Trade6.2 Examples of Terms of Payment in Contracts6.3 Letter of Credit6.4 Sample Letters6.5 Useful Terms and Expressions6.6 Communication LaboratoryUnit 7 Packing7.1 General Introduction to Packing7.2 Packing Containers Used in International Trade7.3 Marks7.4 Examples of Terms of Packing in Contracts7.5 Packing List7.6 Letters on Packing7.7 Sample Letters7.8 Useful Terms and Expressions7.9 Communication LaboratoryUnit 8 Shipment8.1 Tramp and Liner8.2 Transport Documents8.3 Shipping Advice8.4 Terms of Shipment in Contracts8.5 Sample Letters8.6 Useful Terms and Expressions8.7 Communication LaboratoryUnit 9 Insurance9.1 Introduction9.2 Writing Guide9.3 Sample Letters9.4 Useful Terms and Expressions9.5 Communication LaboratoryUnit 10 Complaints, Claims and Adjustments10.1 General Introduction to Complaints, Claims and Adjustments10.2 Principles for Making Complaints, Claims and Adjustments10.3 Structures of Complaints, Claims and Adjustments10.4 Sample Letters10.5 Useful Terms and Expressions10.6 Communication LaboratoryUnit 11 Contracts11.1 Drafting Contracts11.2 Sample Contracts11.3 Useful Terms and Expressions11.4 Communication LaboratoryUnit 12 Documentation in International Trade12.1 Introduction12.2 Commercial Documents12.3 Transportation Documents12.4 Finance Documents12.5 Other Documents12.6 Useful Terms and ExpressionsAppendix 1 Foreign Trade Law of the PeoplesRepublic of ChinaAppendix 2 Uniform Customs and Practice forDocumentary Credits, UCP 600Appendix 3 UN Convention of Contracts for theInternational Sale of GoodsReferences

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