國(guó)際商貿(mào)英語(yǔ)實(shí)務(wù)

出版時(shí)間:2006-8  出版社:西南財(cái)經(jīng)大學(xué)出版社  作者:鄒勇  頁(yè)數(shù):238  字?jǐn)?shù):330000  
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內(nèi)容概要

在邁入新世紀(jì)和加入WTO以后,我國(guó)正逐步參與國(guó)際競(jìng)爭(zhēng),同世界接軌。在全球經(jīng)濟(jì)一體化趨勢(shì)日益明顯的今天,知識(shí)經(jīng)濟(jì)在興起,全球范圍內(nèi)的科技競(jìng)爭(zhēng)、貿(mào)易摩擦和市場(chǎng)爭(zhēng)奪愈演愈烈。這是一場(chǎng)爭(zhēng)奪國(guó)際市場(chǎng)的戰(zhàn)斗,而其實(shí)質(zhì)是人才的競(jìng)爭(zhēng)。作為國(guó)際貿(mào)易用語(yǔ)的英語(yǔ)變得越來(lái)越重要。社會(huì)上也越來(lái)越迫切地需要既有專業(yè)知識(shí)又能熟練運(yùn)用英語(yǔ)的人才。有效地提高學(xué)生的實(shí)際語(yǔ)言運(yùn)用能力,符合社會(huì)經(jīng)濟(jì)生活的實(shí)際需求,已成為英語(yǔ)教育工作者的歷史責(zé)任,也是日益發(fā)達(dá)的經(jīng)濟(jì)和社會(huì)發(fā)展的需要。    本書是一本綜合性的國(guó)際商貿(mào)英語(yǔ)教材,包括國(guó)際貿(mào)易、國(guó)際支付、商務(wù)洽談和函電、國(guó)際金融和世界經(jīng)濟(jì)以及各種單證、保險(xiǎn)等內(nèi)容。書中課文大多選自有關(guān)國(guó)際經(jīng)濟(jì)貿(mào)易的原版書籍,部分選自英美報(bào)刊。本教材部分注解摘自國(guó)內(nèi)權(quán)威資料。材料力求新鮮、有代表性,并能反映當(dāng)代國(guó)際經(jīng)濟(jì)貿(mào)易的一些重大變化。

作者簡(jiǎn)介

鄒勇,教授,1982年畢業(yè)于四川師范大學(xué)外國(guó)語(yǔ)學(xué)院?,F(xiàn)任教于西南財(cái)經(jīng)大學(xué)語(yǔ)言文化學(xué)院。擔(dān)任的主要課程有:MBA,EMBA的英語(yǔ)及專業(yè)英語(yǔ)課程,《研究生英語(yǔ)》、《商務(wù)英語(yǔ)》、《大學(xué)英語(yǔ)》、《金融英語(yǔ)》及《經(jīng)貿(mào)英語(yǔ)實(shí)務(wù)》。
  為中國(guó)人民銀行成都分行進(jìn)行的金融英語(yǔ)證書培

書籍目錄

Chapter 1 Introduction to International Trade and International Settlement  1.1 International Trade  1.2 International Settlement Chapter2 International Markets  2.1 Introduction  2.2 What Is the Difference between International and Domestic Marketing? 2.3 Modes of Market Entry  2.4 Marketing Entry Strategies---Learning from Emerging Markets  2.5 Summary Chapter 3 Business Negotiation and Establishment of Contract  3.1 Business Negotiation  3.2 General Procedure in Business Negotiation Chapter 4 Price Terms  4.1 International Trade Terms  4.2 Six Common Used Trade Terms  4.3 Other Trade Terms Chapter 5 Bill of Exchange  5.1 Definition and Essentials  5.2 Parties and Acts Chapter 6 Promissory Notes and Check  6.1 Promissory Notes  6.2 Check Chapter 7 Remittance  7.1 Introduction  7.2 Application Chapter 8 Collection  8.1 Introduction 8.2 Types of Collection and Procedures  8.3 Characteristics. Risks and Bank's Liabilities  8.4 Finance under Documentary Collection Chapter 9 Letter of Credit  9.1 Introduction  9.2 Types of L/C and Procedure Chapter 10 Financing  10.1 Discounting  10.2 Forfeiting  10.3 Factoring  10.4 Accommodating Chapter 11 Transport documents  11.1 Bill of Lading  11.2 Other Transport Documents Chapter 12 Cargo Transportation Insurance  12.1 Perils and Losses  12.2 Marine Insurance Clauses  12.3 London Insurance Institute Cargo Clauses  12.4 Contents of the Insurance Document  12.5 Insurance Claim  12.6 Marine Insurance Business in China and Insurance Clause in the Contract  12.7 Types of Insurance Document Chapter 13 Commodity Inspection and Customs Formalities  13.1 Introduction  13.2 Where and When Inspection Undergoes  13.3 Commodity Inspection Certificate  13.4 Customs Formalities for Exports and Imports  13.5 Customs Duties Chapter 14 Claims. Arbitration and Litigation  14.1 Claim  14.2 Arbitration and Litigation Chapter 15 International Business Correspondence  15.1 Business Letter  15.2 Telegram  15.3 Telex 附錄一:全國(guó)外經(jīng)貿(mào)行業(yè)外銷員統(tǒng)考外貿(mào)綜合業(yè)務(wù)試題參考答案與評(píng)分標(biāo)準(zhǔn) 附錄二:全國(guó)外經(jīng)貿(mào)行業(yè)外銷員統(tǒng)考’《外貿(mào)英語(yǔ)》試題 附錄三:全國(guó)外經(jīng)貿(mào)行業(yè)外銷員統(tǒng)考《外貿(mào)英語(yǔ)》參考答案Bibliography

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