出版時(shí)間:2011-8 出版社:中航出版?zhèn)髅接邢挢?zé)任公司 作者:劉素軍,多曉萍,白晶 主編 頁(yè)數(shù):210
內(nèi)容概要
《商務(wù)英語(yǔ)》共分為10個(gè)單元,每個(gè)單元緊緊圍繞一個(gè)主題展開(kāi),全書(shū)共涵蓋了工作與職責(zé)、商務(wù)會(huì)議、商務(wù)旅行、商務(wù)宴請(qǐng)、商務(wù)談判、貿(mào)易會(huì)展、市場(chǎng)營(yíng)銷、客戶服務(wù)、人力資源、電子商務(wù)等商務(wù)活動(dòng)中最為重要的10個(gè)領(lǐng)域。《商務(wù)英語(yǔ)》非常適合作為各類職業(yè)院校商務(wù)英語(yǔ)專業(yè)及相關(guān)專業(yè)的教材,也適合作為涉外商務(wù)工作人員和商務(wù)英語(yǔ)學(xué)習(xí)者的參考資料。
書(shū)籍目錄
UNIT 1 Jobs and Responsibilities
Warm-up
Listening & Speaking
Dialogues
Situational Dialogue
Passage
Language Focus
Easy Time
Reading
Lead-in
Reading
New Words and Expressions
Notes
Exercises
Writing
Writing Skills
Useful Expressions
Exercises
UNIT 2 Business Meetings
Warm-up
Listening & Speaking
Dialogues
Situational Dialogue
Passage
Language Focus
Easy Time
Reading
Lead-in
Reading
New Words and Expressions
Notes
Exercises
Writing
Writing Skills
Useful Expressions
Exercise
UNIT 3 Business Travel
Warm-up
Listening & Speaking
Dialogues
Situational Dialogue
Passage
Language Focus
Easy Time
Reading
Lead-in
Reading
New Words and Expressions
Notes
Exercises
Writing
Writing Skills
Useful Expressions
Exercise
UNIT 4 Business Dinner
Warm-up
Listening & Speaking
Dialogues
Situational Dialogue
Passage
……
Unit 5 Business Negotiation
Unit 6 Trade Fairs
Unit 7 Marketing
Unit 8 Customer Service
Unit 9 Human Resources
Unit 10 E-Business
Glossary
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