外貿(mào)英語即學(xué)即用

內(nèi)容概要

　　《即學(xué)即用系列教材：外貿(mào)英語即學(xué)即用》包括27個單元，四個模塊，分別是員工發(fā)展、公司運作、外貿(mào)實務(wù)和新聞聚焦，基本涵蓋了商務(wù)界的各個領(lǐng)域。既能滿足職場人士自如應(yīng)對日常交流之需，又能幫助商務(wù)英語業(yè)余學(xué)習(xí)愛好者獲得語言素材、提高口語表達能力并積累商務(wù)知識，同時商務(wù)英語專業(yè)本科生低年級階段也可用于課堂商務(wù)英語口語操練，鞏固所學(xué)商務(wù)知識、拓寬視野，適用性非常廣泛。

書籍目錄

Module One Staff Development
Unit 1 Job Interview
Unit 2 Salary Negotiation
Unit 3 New StaffTraining
Unit 4 Impressive Business Presentation
Unit 5 Teamwork
Unit 6 Cultural Differences
Module Two Corporate Operation
Unit 7 Receiving and Sending-off Visitors
Unit 8 Telephone Communication
Unit 9 Ticket Reservation
Unit 10 Schedule Arrangement
Unit 11 PuNic Relations and Promotion
Unit 12 International Exhibition, Tradeshow and World Expo
Unit 13 Joint Venture
Unit 14 Tendering and Bidding
Unit 15 Overseas Development
Module Three Business Practice
Unit 16 Business Negotiation
Unit 17 Enquiry and Offer
Unit 18 Agency and Commission
Unit 19 Packaging
Unit 20 Shipment
Unit 21 Insurance
Unit 22 Terms of Payment
Unit 23 Signing a Contract
Unit 24 Complaints and Claims
Module Four Business Highlights
Unit 25 Financial Crisis
Unit 26 International Trade Frictions
Unit 27 Interviews with Chinese Business Heavyweights
Keys to the Exercises
References

圖書封面

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