外貿(mào)英語函電

前言

　　隨著世界經(jīng)濟(jì)一體化的推進(jìn)，我國(guó)在國(guó)際經(jīng)濟(jì)活動(dòng)中的地位不斷提高，我們的時(shí)代與社會(huì)對(duì)從事國(guó)際商務(wù)活動(dòng)的復(fù)合型人才的需求日益迫切，這對(duì)國(guó)際商務(wù)英語教學(xué)無疑提出了越來越高的要求。一本服務(wù)于國(guó)際商務(wù)英語教學(xué)的好教材也必須與時(shí)俱進(jìn)?！　‰m然本教材第二版自2007年出版以來仍受讀者歡迎，前后重印了10余次，但基于時(shí)效性的考慮，我們還是覺得有必要進(jìn)行修訂，使其更加完善，更能跟上時(shí)代的節(jié)拍。此次修訂工作主要涉及以下幾個(gè)方面：　　1.根據(jù)廣大讀者的要求，充實(shí)和增補(bǔ)了一部分課文范文及閱讀材料，旨在為讀者提供更多的商函實(shí)例，以便學(xué)習(xí)和參考?！　?.對(duì)部分課文的內(nèi)容做了調(diào)整和更新，以使內(nèi)容和結(jié)構(gòu)更加合理。　　3.對(duì)部分練習(xí)做了刪減和補(bǔ)充，以達(dá)到更佳的訓(xùn)練效果?！　?.對(duì)部分課文的詞匯與注釋做了相應(yīng)的調(diào)整和增補(bǔ)，以幫助讀者更好地理解與掌握各個(gè)業(yè)務(wù)環(huán)節(jié)的知識(shí)和技能?！　∮捎诰幷咚接邢?，不足之處仍望讀者批評(píng)指正。

內(nèi)容概要

隨著世界經(jīng)濟(jì)一體化的推進(jìn)，我國(guó)在國(guó)際經(jīng)濟(jì)活動(dòng)中的地位不斷提高，我們的時(shí)代與社會(huì)對(duì)從事國(guó)際商務(wù)活動(dòng)的復(fù)合型人才的需求日益迫切，這對(duì)國(guó)際商務(wù)英語教學(xué)無疑提出了越來越高的要求。     本教材將基礎(chǔ)英語寫作技巧、基本翻譯技巧、語法重點(diǎn)難點(diǎn)、介詞習(xí)慣搭配等語言角度的知識(shí)與國(guó)際貿(mào)易實(shí)務(wù)知識(shí)融為一體，一方面解決“夠用”與“實(shí)用”的問題，另一方面也確保知識(shí)基礎(chǔ)扎實(shí)。對(duì)于有一定英語基礎(chǔ)并已初步了解國(guó)際貿(mào)易進(jìn)出口業(yè)務(wù)知識(shí)的學(xué)生來說，掌握好商務(wù)英語中的介詞用法，就等于學(xué)好了英語函電，因此本教材還特別歸納了介詞用法。

書籍目錄

Unit 1 Modern Business Letters  Text A The Language of Modern Business Letters  Text B The Parts of Modern Business Letters  New Words & Expressions  Notes  Key Words  Preposition AT  Reading  Exercise  Skill DrillingUnit 2 Establishing Business Relations  Text A  Text B  Text C  New Words & Expressions  Notes  Key Words  Useful Sentences  Preposition IN  Reading  Exercise  Skill DrillingUnit 3 Enquiry  Text A  Text B  Text C  New Words & Expressions  Notes  Key Words  Useful Sentences  Preposition ON  Reading  Exercise  Skill DrillingUnit 4 Firm Offer & Non-Firm Offer  Text A A Firm Offer  Text B A Non-Firm Offer  Text C Quotation  New Words & Expressions  Notes  Key Words  Useful Sentences  Preposition WITH  Reading  Exercise  Skill DrillingUnit 5 Counter-Offer & Orders  Text A A Counter-Offer  Text B An Order  Text C Counter-Offer  New Words & Expressions  Notes  Key Words  Useful Sentences  Preposition BY  Reading  Exercise  Skill DrillingUnit 6 Confirmation & Acceptance  Text A Accepting a Repeat Order  Text B Confirming an Order  Text C Declining an Order  New Words & Expressions  Notes  Key Words  Useful Sentences  Preposition FROM  Reading  Exercise  Skill DrillingUnit 7 A Sales Confirmation  Text A The Import and Export Contract  Text B Sales Confirmation  New Words & Expressions  Notes  Key Words  Preposition AGAINST  Reading  Exercise  Skill DrillingUnit 8 A Sales Contract  New Words & Expressions  Notes  Key Words  Preposition INTO  Reading  Exercise  Skill DrillingUnit 9 Payment & Letters of Credit  Text A Payment  Text B Introducing Terms of Payment  Text C Letter of Credit  New Words & Expressions  Notes  Key Words  Useful Sentences  Preposition UNDER  Reading  Exercise  Skill DrillingUnit I0 Examination of an L/C  Text A  Text B Asking for Amendments to Letters of Credit  Reading  Exercise  Skill DrillingUnit 7 A Sales Confirmation  Text A The Import and Export Contract  Text B Sales Confirmation  New Words & Expressions  Notes  Key Words  Preposition AGAINST  Reading  Exercise  Skill DrillingUnit 8 A Sales Contract  Text  New Words & Expressions  Notes  Key Words  Preposition INTO  Reading  Exercise  Skill DrillingUnit 9 Payment & Letters of Credit  Text A Payment  Text B Introducing Terms of Payment  Text C Letter of Credit  New Words & Expressions  Notes  Key Words  Useful Sentences  Preposition UNDER  Reading  Exercise  Skill DrillingUnit 10 Examination of an L/C  Text A  Text B Asking for Amendments to Letters of Credit  New Words & Expressions  Notes  Key Words  Useful Sentences  Preposition OF（1）  Reading  Exercise  Skill DrillingUnit 11 Shipment  Text A  Text B  New Words & Expressions  Notes  Key Words  Useful Sentences  Preposition OF（2）  Reading  Exercise  Skill DrillingUnit 12 A Bill of Lading  Text A  Text B  New Words & Expressions  Notes  Key Words  Useful Sentences  Preposition TO（1）  Reading  Exercise  Skill DrillingUnit 13 Insurance  Text A  Text B  New Words & Expressions  Notes  Key Words  Useful Sentences  Preposition  TO (2)  Reading  Exercise  Skill DrillingUnit 14 Packing  Text A  Text B  New Words & Expressions  Notes  Key Words  Useful Sentences  Preposition FOR(1)  Reading  Exercise  Skill DrillingUnit 15 Complaints and Claims  Text A  Text B Complaint Concerning Quality  New Words & Expressions  Notes  Key Words  Useful Sentences  Preposition FOR(2)  Reading  Exercise  Skill DrillingUnit 16 Electronic Commerce  Text  New Words & Expressions  Notes  Key Words  Useful Sentences  Preposition FOR(3)  Reading  Exercise  Skill Drilling

章節(jié)摘錄

　　The language of old-style business letters is often long and complicated. Such lettersare liable to confuse the reader. A confused and over long letter may be put aside untilsomeone explains its meaning， and this may mean delays. Since a letter is written for thereader， the language of modem business letters should be simple， clear and direct. Thewriter states the purpose of his letter briefly， and the letter is short and friendly. Suchletters help the writer as much as the reader， and will probably mean an earlier reply.　　Nowadays， more and more people like to do business through a fax machine bysending faxes or even on the Web by sending E-mails. The former is the abbreviation offacsimile，which is actually an exact copy of a document， a picture or a piece of writingsent or received by an electronic system using telephone lines. The latter is correspondencesent or received on the Web. At the moment， the E-commerce involves offering， ordering，enquiring， payment and complaint， etc. But all these are still based on the business letters.　　Here are two letters. One is an old-fashioned， pompous style of English， which is toolong and complicates the message. The other is in a simple and clear style.

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