傳媒英語熱點閱讀（第4冊）

前言

　　傳媒英語（Media English）為專門用途英語（English for specific Purpose）的一種，其主要功能是通過不同主題的選材，為讀者的多元觀點和思考空間提供元素，并借此加深學(xué)習(xí)者對于新聞傳媒專業(yè)的理解，提高他們運用專業(yè)語言的能力。在全球化的大趨勢下，具備良好的專業(yè)英語素質(zhì)顯然是一個具有國際視野、有開拓性想和前瞻性的傳媒從業(yè)人員的必備前提?！　”緯菜膬裕饕嫦騻髅皆盒W(xué)生、傳媒從業(yè)人員、從事跨國貿(mào)易或其他具有與國外交流行業(yè)背景的人員。編者們力圖使本書具備下列特色：　　1.創(chuàng)新教材編寫思路。編者們擬盡其所能將每年7月1日至12月31日間由全球主流傳媒機(jī)構(gòu)報道或評論的世界熱點話題加以理性選擇，分門別類，編輯成第二、第四冊，供春季學(xué)期使用；將每年1月1日至6月30日的熱點話題編輯成第一、第三冊，供秋季學(xué)期使用。每年修訂一版，與時俱進(jìn)。　　2.提供全球視野。編者們以為培養(yǎng)英語學(xué)習(xí)者的跨文化意識以及全球視野比傳授語言知識更重要。井底之蛙，恐成夜郎自大笑柄。本書每冊含有10個單元，每單元有3篇文章，從不同視角談?wù)撓嚓P(guān)話題，見仁見智。文章主要出自英、美兩國、亞洲、非洲和南美洲的主流媒體，其作者有前聯(lián)合國秘書長、諾貝爾經(jīng)濟(jì)學(xué)獎獲得者、美國等國的財政部長、知名研究機(jī)構(gòu)專家、新聞評論員、名記者、專欄作家等。　　3.習(xí)得時代英語。編者們相信媒體的語言最能體現(xiàn)時代特色，也具有時代文化符號意義。編者們希望與本書有緣的人能耐心地閱讀喜歡的文章，積累熱點詞匯，一鳴驚人?！　”緯氖痪幷叨际侵袊鴤髅酱髮W(xué)南廣學(xué)院公共英語教學(xué)部的教師。除了主編人到中年，才疏學(xué)淺外，其余九位都是朝氣蓬勃、激情四射、好學(xué)上進(jìn)的年輕潮人。書中如有冒犯之舉，皆非編者們的主觀行為。如能得到你的諒解，我們不勝感激，否則，一切責(zé)任皆由本書主編一人承擔(dān)。　　感謝東南大學(xué)出版社的英美文學(xué)博士劉堅先生。他的熱情和細(xì)心使得本書得以順利出版。

內(nèi)容概要

本書以培養(yǎng)英語學(xué)習(xí)者的跨文化意識以及全球視野為目的。含有10個單元，每單元有3篇文章，從不同視角談?wù)撓嚓P(guān)話題，見仁見智。文章主要出自英、美兩國、亞洲、非洲和南美洲的主流媒體，其作者有前聯(lián)合國秘書長、諾貝爾經(jīng)濟(jì)學(xué)獎獲得者、美國等國的財政部長、知名研究機(jī)構(gòu)專家、新聞評論員、名記者、專欄作家等。本書主要面向傳媒院校學(xué)生、傳媒從業(yè)人員、從事跨國貿(mào)易或其他具有與國外交流行業(yè)背景的人員。

書籍目錄

Unit One  Arts and Culture  Section A  100 Publishers from 48 African CountriesUnit Six  Economy  Section A  The Road Ahead for Asla ' s Economies  Section B  Argentina Falters as Old Rlval Rlses  Section C  China Will Take a Generation to Catch Up with the WestUnit Two  Entertainment and Trends  Section A  Lady Goga's Black Berry Tweets  Section B  High Fashion Faces a Redefining Moment  Section C  Big Business of Selling Celebrity SecretsUnit Three  Environment  Section A  Climate All Wrong for Politlcal Games  Section B  This Is Bigger Than Climate Ghange. It is a Battle to Redefine Humanity  Section C  Oopenhagen Climate Conference GlossaryUnit Four  Sports  Section A  RIo de Janelro to Host 2016 Olympics  Section B  What Makes a Good Olympic Sport?  Section C  Golf & Rugby Voted Into OlympicsUnit Five  Health  Section A  If You Want to Stay Slim and Fit, Ghoose Your Friends CareFully  Section B  Obama Declares Swine Flu a National Emergency  Section C  Breast Cancer Patlents Advised to Consider OptionsUnit Six  Economy  Section A  The Road Ahead for Asla ' s Economies  Section B  Argentina Falters as Old Rlval Rlses  Section C  China Will Take a Generation to Catch Up with the WestUnit Seven  Society and Life  Section A  For Car Buyers, the Brand Romance Is Gone  Section B  White House Opens Web Site Coding to Public  Section C  Under Las Vegas: Tunnels Stretch for MilesUnit Eight  Politics  Section A  Barack 0bama and the Nobel Peace Prize Even Greater Expectetlons  Section B  Think Again, G20 Sceptics  Section C  Misslle Defense COUld Be the Silver BulletUnit Nine  Travel  Section A  Vacationing In LOVely... North Korea?  Section B  West Africa : ' Meltdown Takes Toll on Tourism Industry '  Section C  Travel on the Cheap When Everyone Else Is In SchoolUnit Ten  Science and Technology  Section A  Wallet of the Future? Your Moblle Phone  Section B  How Your Brain Tells Time  Section C  Impact of New Media Technology on Society Arrive for Media Leaders Summit In Lagos  Section B  A Fair Price  Section C  Google's Big Book Case

章節(jié)摘錄

　　The forum offers a platform for the actualization of an ongoing commitment by media owners to critically reflect and seek common ground on the problems and prospects that the media industry in Africa is facing7.　　The first session today is expected to be chaired by Publisher of Vanguard and Patron of Newspapers Proprietors Association of Nigeria, Mr Sam Amuka-Pemu, supported by Chairman of THISDAY Group, Mr Nduka Obaigbena and others.　　The session will feature five　speakers,　namely Obaigbena,　Founding Chairman of AMLF; Amadou Mahtar Ba, Co-President AMLF, AMI Acting Executive Director and President AllAfrica Global Media; Eric Chinje,　Co-President AMLF, Manager External Relations, World Bank, Africa Region; andAlhaji Abubakar Jijiwa, Chairman, Broadcasting Organisation of Nigeria.　　The first plenary will follow, with the topic: "What are The Possible Futuresof Journalism with The Emergence of New Media？"　　The keynote speech will be made by Koppel, who is also former ManagingEditor at Discovery Channel8 and currently NPR9 and BBC Senior news analyst.　　The panel of discussants will feature Ho; Dr Tamela Hultman, Co-founderand Chief Content Officer, AllAfrica Global Media and FoundingDirector Centre for Africa and the Media at Duke University; Cristiana Falcone ofthe World Economic Forum, where she is Director Media, Entertainment andInformation Industries; Olojede, the only African winner of the Pulitzer Prize;and Prof Lavine. The discussion will be moderated by Obaigbena.　　The next plenary session, focusing on the topic "Media and Governance:Myths and Realities of the Fourth Estate", will be kick-started with a keynote byHuffington. The panel will feature Njawe; Yedder; Kabushenga; Ncube; andProf Kwame Karakari, Executive Director, Media Foundation of West Africa,Ghana. The moderator is Charlayne Hunter Gault, Co-Chair, Board of Trustees,AMI.

圖書封面

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    傳媒英語熱點閱讀（第4冊） PDF格式下載

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