出版時(shí)間:2009-8 出版社:武漢理工大學(xué)出版社 作者:蘇?;ā≈骶?nbsp; 頁數(shù):150
內(nèi)容概要
本書根據(jù)商務(wù)企業(yè)涉外秘書主要工作任務(wù)與典型職業(yè)活動(dòng)需要編排教學(xué)內(nèi)容,重點(diǎn)突出涉外秘書商務(wù)函件、會(huì)務(wù)組織、事務(wù)處理等工作內(nèi)容,按項(xiàng)目任務(wù)驅(qū)動(dòng)、情景案例先導(dǎo)等新型高職教育理念編排單元教學(xué)內(nèi)容,并強(qiáng)化了相應(yīng)的實(shí)踐實(shí)訓(xùn)環(huán)節(jié),以突出高職教材的應(yīng)用性與技能性特色。本書注重知識(shí)與技能、語言與文化的結(jié)合,既有利于培養(yǎng)文秘專業(yè)學(xué)生運(yùn)用英語的交流能力、跨文化交際能力,也有利于培養(yǎng)學(xué)生的思維能力、遷移能力和職業(yè)能力。通過對(duì)本書的學(xué)習(xí),可提高涉外文秘、文秘專業(yè)及其他專業(yè)學(xué)生從事涉外秘書工作時(shí)必備的英語聽、說、讀、寫、譯的實(shí)踐能力。 本書由國家示范性高職院校相關(guān)專家與涉外企業(yè)資深秘書合作開發(fā),是“高職高專商務(wù)英語類專業(yè)規(guī)劃教材”之一。不僅可作為文秘專業(yè)、涉外文秘專業(yè)相關(guān)課程主教材,也可作為在職人員學(xué)習(xí)和從事涉外文秘工作的參考用書。
書籍目錄
Unit 1 Receiving Visitors Part Ⅰ Read and Talk Conversation 1 Receiving Visitors Conversation 2 Dinners and Banquets Conversation 3 Seeing Visitors off Part Ⅱ Practical Writing 1. Toast 2. Welcome Speech and Answering Speech 3. Farewell Speech and Send-off Speech 4. Visitors Registration Form Part Ⅲ Exercises Part Ⅳ Supplementary Reading Getting Some Knowledge of a SecretaryUnit 2 Entertaining Guests Part Ⅰ Read and Talk Conversation 1 Recreational Activities Conversation 2 Arranging Sightseeing Conversation 3 Shopping Part Ⅱ Practical Writing 1. Itinerary 2. Greeting Card 3. Letters of Congratulations 4. Tour Guide Speech Part Ⅲ Exercises Part Ⅳ Supplementary Reading What Makes an Efficient Secretary?Unit 3 Phones, Faxes and E-mails Part Ⅰ Read and Talk Conversation 1 A Business Call Conversation 2 Booking Tickets Conversation 3 Hotel Reservation Part Ⅱ Practical Writing 1. Telephone Message 2. E-mail 3. Faxes Part Ⅲ Exercises Part Ⅳ Supplementary Reading The Traditional and Modern OfficesUnit 4 Invitations Part Ⅰ Read and Talk Conversation 1 Invitation to a Dinner Conversation 2 Invitation to a Trade Fair Conversation 3 Declining an Invitation Part Ⅱ Practical Writing 1. Invitation and Reply 2. Letters of Invitation 3. Visiting Card Part Ⅲ Exercises Part Ⅳ Supplementary Reading Social Customs about Invitations in AmericaUnit 5 Plans, Reports and Summaries Part Ⅰ Read and Talk Conversation 1 Discussing Plans Conversation 2 Making Schedules Conversation 3 Giving Reports Part Ⅱ Practical Writing 1. Plan 2. Report 3. Summary Part Ⅲ Exercises Part Ⅳ Supplementary Reading Diaries and PlanningUnit 6 Conferences and Exhibitions Part Ⅰ Read and Talk Conversation 1 Meeting Arrangements Conversation 2 During the Interval of the Meeting Conversation 3 Attending the Exhibition Part Ⅱ Practical Writing 1. Notifications of Meetings 2. Agendas 3. Minutes Part Ⅲ Exercises Part Ⅳ Supplementary Reading How to Take MinutesUnit 7 Filing Management Part Ⅰ Read and Talk Conversation 1 Filing System Conversation 2 Filing Instructions Conversation 3 E-Filing Part Ⅱ Practical Writing 1. Memorandum or Memo 2. Bill and Form 3. Notice Part Ⅲ Exercises Part Ⅳ Supplementary Reading How to File Catalogues from Potential Suppliers EfficientlyUnit 8 New Product Launch Part Ⅰ Read and Talk Conversation 1 Preparing for New Product Launching Conversation 2 Issuing the Information about the New Product Conversation 3 Q~-A Session Part Ⅱ Practical Writing 1. Press Release 2. Poster Part Ⅲ Exercises Part Ⅳ Supplementary Reading Advertising a Product on the InternetUnit 9 Business Correspondence Part Ⅰ Read and Talk Conversation 1 Inquiry and Offer Conversation 2 Counter-Offer and Counter-Counter-Offer Conversation 3 Payment and Delivery Part Ⅱ Practical Writing 1. Enquiry 2. Offer 3. Counter Offer Part Ⅲ Exercises Part Ⅳ Supplementary Reading Inquires and OffersUnit 10 Business Negotiations, Contract and Agreement Part Ⅰ Read and Talk Conversation 1 Business Negotiations Conversation 2 Signing a Contract Conversation 3 After the Agreement Part Ⅱ Practical Writing Contract and Agreement Part Ⅲ Exercises Part Ⅳ Supplementary Reading How to Write an Effective ContractUnit 11 Complaints, Adjustments and After-sales Services Part Ⅰ Read and Talk Conversation 1 Complaints Conversation 2 Adjustments Conversation 3 After-Sales Services Part Ⅱ Practical Writing Letter of Complaint or Claim and Their Replies Part Ⅲ Exercises Part Ⅳ Supplementary Reading What You Need to Know for Writing an Apology LetterUnit 12 Job Hunting Part Ⅰ Read and Talk Conversation 1 Before the Interview Conversation 2 At the Interview Conversation 3 Follow up the Interview Part Ⅱ Practical Writing 1. Letters of Job-application 2. Resume Part Ⅲ Exercises Part Ⅳ Supplementary Reading Jobs Rethink NecessaryRefererces
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