新世紀(jì)經(jīng)貿(mào)英語(yǔ)

出版時(shí)間:2001-9-1  出版社:天津大學(xué)出版社  作者:田耀  頁(yè)數(shù):383頁(yè)  
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前言

  為了進(jìn)一步適應(yīng)我國(guó)21世紀(jì)對(duì)外開放政策,使目前我國(guó)從事或即將從事外貿(mào)工作的人員加快提高自己的經(jīng)貿(mào)及進(jìn)出口業(yè)務(wù)素質(zhì),特別是英語(yǔ)水平,我們修訂了《新世紀(jì)經(jīng)貿(mào)英語(yǔ)》一書。本書以簡(jiǎn)單、準(zhǔn)確的英語(yǔ)講述了基礎(chǔ)經(jīng)濟(jì)學(xué)、基礎(chǔ)金融學(xué)和外貿(mào)進(jìn)出口業(yè)務(wù)等方面的知識(shí)。本書難度適中,覆蓋面廣?! ∥覀冃抻啽緯哪康闹饕桥c時(shí)俱進(jìn),使讀者能在一冊(cè)書中同時(shí)系統(tǒng)地學(xué)習(xí)和掌握一套完整、全新的經(jīng)貿(mào)知識(shí),即基礎(chǔ)經(jīng)濟(jì)學(xué)知識(shí)、基礎(chǔ)金融學(xué)知識(shí)和外貿(mào)進(jìn)出口業(yè)務(wù)知識(shí),從而提高讀者在經(jīng)貿(mào)業(yè)務(wù)實(shí)踐中正確運(yùn)用經(jīng)貿(mào)知識(shí)和使用標(biāo)準(zhǔn)英語(yǔ)的能力?! ”緯Z(yǔ)言風(fēng)趣,講解簡(jiǎn)明易懂,讀來(lái)流暢清晰。本書每課后均附有單詞注釋、概念注解、難句翻譯和綜合練習(xí),有利于讀者加深理解?! ¢喿x本書既能提高英語(yǔ)閱讀水平和語(yǔ)言表達(dá)能力,增長(zhǎng)讀者的經(jīng)濟(jì)學(xué)、金融學(xué)和外貿(mào)進(jìn)出口業(yè)務(wù)知識(shí),又能擴(kuò)大專業(yè)詞匯量,提高閱讀高難度原版經(jīng)貿(mào)著作的能力?! ”緯粌H適用于高等院校外貿(mào)英語(yǔ)專業(yè)的學(xué)生,也適用于參加外貿(mào)英語(yǔ)專業(yè)自學(xué)考試的高職學(xué)生和中專學(xué)生。對(duì)其他專業(yè)的讀者也能起到很好的經(jīng)貿(mào)知識(shí)入門指導(dǎo)作用。  由于時(shí)間倉(cāng)促及編者水平有限,難免有疏漏和不妥之處,望廣大同行和讀者指正。

內(nèi)容概要

本書由基礎(chǔ)經(jīng)濟(jì)學(xué)、基礎(chǔ)金融學(xué)和進(jìn)出口業(yè)務(wù)三部分組成。本書的每課都配有英漢注釋、綜合練習(xí)及全部練習(xí)答案。所用英語(yǔ)規(guī)范、生動(dòng),符合當(dāng)今經(jīng)貿(mào)英語(yǔ)的實(shí)際。讀者在研讀此書后既能學(xué)習(xí)經(jīng)貿(mào)業(yè)務(wù)知識(shí),又能學(xué)到現(xiàn)代流行的經(jīng)貿(mào)英語(yǔ)。

書籍目錄

1. What Is Economics2. To Satisfy Human Wants by Using Economic Resources3. Types of Economic Systems4. Adam Smith & John Maynard Keynes5. Opportunity Costs and Marginal Costs6. Sources of High Productivity7. Perfect Competition & Monopolistic Competition8. The Characteristics of Monopoly9. The Characteristics of Oligopoly10. The Concept of Aggregrate Supply and Aggregate Demand 11. The Consumption, Saving, Investment Relationship12. Employment and Unemployment13. What Is Full Employment14. The Nature of Inflation15. Demand-pull Inflation and Cost-push Inflation16. The Role of Govemment17. Sources of Government Revenues18. Money and Its Functions19. Balance of Payments20. Foreign Exchange and Foreign Exchange Rate21. Foreign Exchange Market22. Exchange Rate Determination23. The Intemational Monetary System24. The Money Market25. Tools of Monetary Policy26. The Structure of Financial Markets27. The International Monetary Fund28. Introduction to International Trade29. The Advantage of International Trade 30. European Economic Community31. Trade Tenns32. Barriers to International Trade33. Technology Transfer34. Business Internet35. Futures Trading36. Business Negotiation37. Contract38. Letter of Credit39. Bill of Exchange40. Bill of Lading41. Marine Insurance42. Lloyds43. Commodity Inspection44. Transportation45. Arbitration46. Advertising47. Multinational Corporations48. The World TradeOrganization49. Tenders50. What Is Marketing

章節(jié)摘錄

  Economics is basically the study of the decisions a society makes regard-ing the production of goods and services and the division of this among its peo-ple. As we shall see, different societies make these decisions in very differentways, but all societies are faced with the same problems —— how to use theireconomic resources to the best possible advantage.  By economic resources we mean all natural, human, and manufacturedresources that go into the production of goods and services. That includes allthe factory and farm buildings and all the equipment, tools and machinery usedto produce manufactured goods and agricultural products; all tmnspotaion andcommunication facilities.  labor is a very broad term that covers all different mental and physical ca-pabilities and skill possessed by human beings that can be used to producegoods and services. Labor is thus the largest single resource or input availableto any society. Labor is scarce relative to the desire for the output of goods andservices made with the help of labor. Labor consists of the services provided bydoctors, teachers, drivers, construction workers and so forth. Simply speak-iog, labor comprises the physical and mental skills and capabilities possessedby humans, which are used in the process of production.  Capital is divided into two categories. One is financial capital that con-sists of "paper" assets or claims like bonds, stocks and savings accounts.

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