跨文化交際

內(nèi)容概要

本書是一本集理論性、實(shí)踐性、知識(shí)性和趣味性于一體的教材，旨在幫助英語學(xué)習(xí)者在掌握英語語言知識(shí)的同時(shí)，確立跨文化意識(shí)，提高跨文化交際能力。本書從主體上分兩大部分，即理論篇和實(shí)踐篇。理論篇以介紹跨文化交際的基本理論為出發(fā)點(diǎn)，幫助學(xué)習(xí)者掌握跨文化交際的相關(guān)理論和概念。實(shí)踐篇通過介紹在中英不同文化背景下如何進(jìn)行有效的交際，使學(xué)習(xí)者熟悉相關(guān)的交際策略，進(jìn)而提高其跨文化交際能力。為了提高學(xué)習(xí)者的實(shí)踐能力，本書在每個(gè)單元都有若干案例分析，供學(xué)習(xí)者對(duì)一些文化現(xiàn)象進(jìn)行觀察和分析，從深層次探討文化間的異同和相互作用及影響。

書籍目錄

Unit 1 An Introduction to Intercultural Communication Studies  Preview Questions  Text  Notes  Glossary  Questions for Discussion  Summary  Case Study  Questions and Activity  Further Reading  Comprehension QuestionsUnit 2 Communication,Intercultural Communication and Culture  Preview Questions  Text  Notes  Glossary  Questions for Discussion  Summary  Case Study  Questions and Activity  Further Reading  Comprehension QuestionsUnit 3 Cultural Patterns and Communication  Preview Questions  Text  Notes  Glossary  Questions for Discussion  Summary  Case Study  Questions and Activity  Further Reading  Comprehension QuestionsUnit 4 Verbal Communication and Culture  Preview Questions  Text  Notes  Glossary  Questions for Discussion  Summary  Case Study  Questions and Activity  Further Reading  Comprehension QuestionsUnit 5 Nonverbal Communication and Culture  Preview Questions  Text  Notes  Glossary  Questions for Discussion  Summary  Case Study  Questions and Activity  Further Reading  Comprehension QuestionsUnit 6 Cultural Shock and Adaptation  Preview Questions  Text  Notes  Glossary  Questions for Discussion  Summary  Case Study  Questions and Activity  Further Reading  Comprehension QuestionsUnit 7 Communication Strategies and Communicative Competence   Preview Questions  Text  Notes  Glossary  Questions for Discussion  Summary  Case Study  Questions and Activity  Further Reading  Comprehension QuestionsUnit 8 Cultural Differences in Verbal Style  Preview Questions  Text  Notes  Glossary  Questions for Discussion  Summary  Case Study  Questions and Activity  Further Reading  Comprehension QuestionsUnit 9 Humor and Jokes in Different Cultures  Preview Questions  Text  Notes  Glossary  Questions for Discussion  Summary  Case Study  Questions and Activity  Further Reading  Comprehension QuestionsUnit 10 Color Words and Their Cultural Connotations  Preview Questions  Text  Notes  Glossary  Questions for Discussion  Summary  Case Study  Questions and Activity  Further Reading  Comprehension QuestionsUnit 11 Idioms across Cultures  Preview Questions  Text  Notes  Glossary  Questions for Discussion  Summary  Case Study  Questions and Activity  Further Reading  Comprehension QuestionsUnit 12 Culture and International Business  Preview Questions  Text  Notes  Glossary  Questions for Discussion  Summary  Case Study  Questions and Activity  Further Reading  Comprehension QuestionsBibliography

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