出版時間:2007-9 出版社:遼寧大連理工大學(xué) 作者:劉文宇,王慧莉, 頁數(shù):413
Tag標(biāo)簽:無
前言
隨著國際間的商務(wù)活動更加頻繁,商務(wù)英語進(jìn)入了一個全新的發(fā)展階段。它不僅是我國目前從事或即將從事涉外商務(wù)人員提高實(shí)際運(yùn)用能力不可多得的工具,更是商務(wù)工作人員在這個全球化的高科技時代中商務(wù)競爭能力、外貿(mào)業(yè)務(wù)素質(zhì)和英語交流水平的重要體現(xiàn)。本書根據(jù)各種商務(wù)活動的場景,旨在培養(yǎng)從事全球范圍內(nèi)商務(wù)活動所必需的語言技能。力求為讀者提供一部語言規(guī)范、覆蓋面廣、交際性強(qiáng)、實(shí)用性強(qiáng)、時代氣息濃厚的《商務(wù)英語口語大全》,向作者展示學(xué)習(xí)商務(wù)英語的新天地。 《商務(wù)英語口語大全》力求涵蓋商務(wù)英語的各個方面.分為上篇和下篇。上篇主要圍繞“商務(wù)情景”而發(fā)生的口語交流,包括十個單元,分別是:建立聯(lián)系、與客戶見面、商務(wù)宴請、商務(wù)談判、商務(wù)會議、商務(wù)旅行、商務(wù)休閑、進(jìn)出口業(yè)務(wù)、合資合作及日常事務(wù)。下篇主要圍繞“企業(yè)經(jīng)營管理”而發(fā)生的口語交流,包括十個單元,分別是:創(chuàng)建企業(yè)、公司簡介、企業(yè)戰(zhàn)略、商務(wù)溝通、人力資源、市場營銷、生產(chǎn)運(yùn)營、公司金融、電子商務(wù)及組織文化等。本書是一本當(dāng)之無愧的商務(wù)英語口語情景大全?! 渡虅?wù)英語口語大全》每個單元包括若干方面,分成五個部分。分別是:樣例欣賞、經(jīng)典句型、固定搭配、知識百科和開心一刻。
內(nèi)容概要
本書分上篇和下篇兩大部分,上篇主要圍繞”商務(wù)情景”而發(fā)生的口語交流,包括10個單元,分別是:建立聯(lián)系、與客戶見面、商務(wù)宴請、商務(wù)談判、商務(wù)會議、商務(wù)旅行、商務(wù)休閑、進(jìn)出口業(yè)務(wù)、合資合作及日常事務(wù)?! ∠缕饕獓@“企業(yè)經(jīng)營管理”而發(fā)生的口語交流,包括10個單元,分別是:創(chuàng)建企業(yè)、公司簡介、企業(yè)戰(zhàn)略、商務(wù)溝通、人力資源、市場營銷、生產(chǎn)運(yùn)營、公司金融、電子商務(wù)及組織文化。 本書力求為讀者提供一部語言規(guī)范、覆蓋面廣、交際性強(qiáng)、實(shí)用性強(qiáng)、時代氣息濃厚的《商務(wù)英語口語大全》,向讀者展示學(xué)習(xí)商務(wù)英語的新天地。
書籍目錄
上篇 商務(wù)情景01 建立聯(lián)系/202 與客戶見面/81.抵達(dá)機(jī)場Meeting at the Airport/82.自我介紹與介紹他人Self-Introduction&Introducing the Guests tO others/123.初次接觸與進(jìn)一步接觸First and Further Contact/14.初到公司Arriving at the Company/195.安排約會Making an Appointment/216.取消約會Canceling an Appointment/247.告別Saying Good—bye/2503 宴會宴請/281.宴會邀請An Invitation tO Dinner/282.用餐AtDinner/3104 商務(wù)談判/361.委托代理談判Negotiating an Agency Agreement/3(2.招標(biāo)談判Negotiations on Calling for a Bid/403.貿(mào)易談判Trade Negotiations/434.解決抱怨的談判Negotiations on Complaints/475.商標(biāo)談判Negotiating Trade Marks/506.討價還價談判Negotiating Prices/5405 商務(wù)會議/581.策劃會議與執(zhí)行任務(wù)Planning Meetings and Carrying Out Tasks/582.對策討論會Problem—Solving Meeting/633.業(yè)務(wù)伙伴會議Meeting with Business Partners/674.工作總結(jié)會Review Meeting/7206 商務(wù)旅行/771.預(yù)訂賓館Reserving a Room/772.取消賓館預(yù)訂Cancelling a Reservation/803.登記入住Checkingin/824.客房服務(wù)Room Service/855.投訴Compl~nt/886.結(jié)賬離店Checking OUt/907.預(yù)訂機(jī)票Booking a Ticket/948.確認(rèn)航班Confirming a Flight Reservation/989.辦理登機(jī)手續(xù)Checking in/10010.入境Immigration/10211.過海關(guān)At the Customs/10607 商務(wù)休閑/1091.觀光Sightseeing/1092.城市介紹City Introduction/1133.餐飲Eating and Drinking/1174.購物Purchasing/1205.聽音樂會/看地方劇Going to the Concert{Theater/12308 進(jìn)出口業(yè)務(wù)/1271.詢價Inquiry/1272.報價0ffer/1293.包裝Packing/1314.價格Price/1355.支付條件Terms of Payments/1376.裝運(yùn)Shipment/1407.保險Insurance/14209 合資合作/1451.代理Agency/1452.技術(shù)轉(zhuǎn)讓與技術(shù)合作Technology Transfer and Cooperation|1493.兼并與收購Mergers and Acquisition/1534.投資合作Making Investment/1585.貿(mào)易合作International Trade/16110 日常事務(wù)/1681.安排會議Conference Arrangements/1682.客戶預(yù)約To Make Appointments with Clients/1733.談?wù)摴ぷ鱐alk about Work/1764.接待來訪To Receive Visitors/1805.產(chǎn)品介紹Introduction to Products/1826.預(yù)訂Making a Reservation/1857.面試Interview/1898.處理投訴Settling Complaints/1929.下訂單Placing an Order/194下篇 企業(yè)經(jīng)營管理11 創(chuàng)建企業(yè)/1981.企業(yè)產(chǎn)權(quán)形式Forms ofBusiness Ownership/1982.公司類型Types ofCompanies/2023.商務(wù)計(jì)劃Business Plan/2074.特許經(jīng)營Franchise/21112 公司簡介/2151.組織結(jié)構(gòu)Organizational Structure/2152.參觀廠房Visiting a Factory/2183.公司介紹Company Introduction/2214.部門介紹Department Introduction/2255.公司歷史Company History/2306.公司員工Company Staff/23313 企業(yè)戰(zhàn)略/2371.公司責(zé)任Corporate Responsibility/2372.商務(wù)環(huán)境Business Environment/2413.工業(yè)間諜Industrial Espionage/2454.工作安全Workplace Safety/2495.辦公設(shè)備Office Equipment/25414 商務(wù)溝通/2571.展銷會Exhibition/2572.廣告Advertisement/2613,商業(yè)媒體Business Media/2644.上下級溝通Negotiation with Superior/2665.公司內(nèi)部溝通Internal Communication/27015 人力資源/2781.人員招聘Recruitment/2782.領(lǐng)導(dǎo)素質(zhì)Leadership Quality/2833.評價老板Comments on the Boss/2884.求職面試lob Interview/2905.招聘方式Recruitment Methods/29616 市場營銷/3041.市場調(diào)查Market Research/3042.營銷戰(zhàn)略Marketing Strategy/3063.產(chǎn)品介紹Product Presentation/3114.客戶服務(wù)Customer Service/3165.質(zhì)量控制Quality Control/3196.產(chǎn)品定價Pricing/3237.逾期付款Overdue Payment/32617 生產(chǎn)運(yùn)營/3291.公司采購Corportate Procurement/3292.生產(chǎn)過程描述Describing the Manufacturing Process/3333.包裝與運(yùn)輸Packing and Shipping/33518 公司金融/3381.預(yù)算與財務(wù)管理Budget and Financial Control/3382.財務(wù)報表Financial Statements/3423.審計(jì)Audit/3474.信貸控制Credit Control/3485.國際支付International Payment/35519 電子商務(wù)/3631.網(wǎng)上購物Shopping On line/3632.信息技術(shù)Information Technology/3653.網(wǎng)上業(yè)務(wù)Business On line/3694.網(wǎng)站W(wǎng)ebsite/3765.電子商務(wù)的優(yōu)勢Advantages ofE—commerce/38020 組織文化/3851.管理風(fēng)格Management Style/3852.激勵員工StaffMotivation/3903.公司使命Mission Statement/3944.公司價值觀Corporate Value/3995.公司政策Corporate Policy/4046.公司文化Corporate Culture/408
章節(jié)摘錄
1.I’d like to invite you to dinner this evening at Heping Roast Duck Restauranl. 2.My friend introduced it IO me before I came here.It’S very kind of you to ask.I’d be delighted to go. 3.Please try some Maotai.It’S welI known in China. 4.Well.today I really don’t know how to thank you for preparing such a splendid banquet. 5.Many things have impressed me deeply,the long history of China,the hospitality of Chinese people,the food we are eating now and so on.Of course.our successfUI business talk has impressed me most. Chinesebusinessmen 8re more flexible than before. 6.We really appreciate the cooperation with you.Now,I propose a toast to our friendship!Cheers 1 7.Now.our general manager·Mr.Zhang sent me over to say that he wished the pleasure Of your company at the dinner,this evening. 8.Well,shall I pick you up at 5 O’clock then? 9.That’S very nice of you.but won’t it be too troublesome for you? lO.As this is your first visit to China,you would no doubt be interested in Chinese cooking. 11.I really do not deserve your kindness. 12.It’S good to start with a cup of Chinese tea.I like it.
編輯推薦
《商務(wù)英語口語大全白金版》暢銷中…… 10大商務(wù)交往情景 建立聯(lián)系與客戶見面商務(wù)宴請商務(wù)談判商務(wù)會議 商務(wù)旅行商務(wù)休閑進(jìn)出口業(yè)務(wù)合資合作日常事務(wù) 10大企業(yè)經(jīng)營管理情景 創(chuàng)建企業(yè)公司簡介企業(yè)戰(zhàn)略商務(wù)溝通人力資源 市場營銷生產(chǎn)運(yùn)營公司金融電子商務(wù)組織文化
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