新世紀(jì)大學(xué)英語閱讀教程

內(nèi)容概要

本書的內(nèi)容涉及國際經(jīng)貿(mào)、電子商務(wù)、世界貿(mào)易組織、股票、債．券、貨幣、保險業(yè)務(wù)、稅收、房地產(chǎn)和進出口業(yè)務(wù)等領(lǐng)域。課文題材廣泛，內(nèi)容新穎，篇幅適中，語言規(guī)范。學(xué)生通過本教程的學(xué)習(xí)可以掌握一定數(shù)量的專業(yè)英語詞匯，同時了解國際商務(wù)方面的基本知識，為以后開展相關(guān)專業(yè)的課堂雙語教學(xué)、閱讀英語的原版材料打下較為扎實的語言基礎(chǔ)。

書籍目錄

Unit One  10 Benefits of the WTO Trading SystemUnit Two  The Man Who Saved Ferrari Unit Three  Marketing across CulturesUnit Four  Earning the ISO 9000 Seal of ApprovalUnit Five  Your Claim is DeniedUnit Six  Free Trade versus Fair TradeUnit Seven  Plugging into E-CommerceUnit Eight  Buying and Selling SecuritiesUnit Nine  The New TitansUnit Ten  Make Your Dealers Your PartnersUnit Eleven  Human CapitalUnit Twelve  Do You Have What It TakesUnit Thirteen  MoneyUnit Fourteen  Here Comes the EuroUnit Fifteen  Electronic PurseUnit Sixteen  Dirty Products and IndustriesUnit Seventeen  Commodity AgreementsUnit Eighteen  The Capital Inflows ProblemUnit Nineteen  The Principles of TaxationUnit Twenty  The Nature of the Real Estate MarketKey to the Exercises

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