出版時(shí)間:2011-6 出版社:中國電力出版社 作者:郭丙武 編 頁數(shù):188
內(nèi)容概要
本書為高等職業(yè)教育經(jīng)濟(jì)管理類專業(yè)規(guī)劃教材。
本書共分11章,主要內(nèi)容包括建立貿(mào)易關(guān)系、代理、詢盤與回復(fù)、報(bào)價(jià)與出價(jià)、還價(jià)與接受、訂單與銷售合同、信用證與其他支付、包裝與發(fā)貨、保險(xiǎn)、申訴與索賠、傳真與電子郵件。內(nèi)容豐富,結(jié)構(gòu)清晰,實(shí)用性強(qiáng)。
本書可作為高等職業(yè)院校國際貿(mào)易專業(yè)的教材,也可作為成人函授教育或市場營銷、國際商務(wù)、國際金融、文秘等相關(guān)專業(yè)教材,還可供相關(guān)技術(shù)人員參考。本書由郭丙武主編,王輝、韋漫江副主編。
書籍目錄
前言
Chapter 1 Establish Business Relationship
1.1 Introduction
1.2 Sample Letters
1.3 Extended Reading
1.4 Skills Training
1.5 Related Links
Chapter 2 Agency
2.1 Introduction
2.2 Sample Letters
2.3 Extended Reading
2.4 SkiUs Training
2.5 Related Links
Chapter 3 Enquiry and Reply
3.1 Introduction
3.2 Sample Letters
3.3 Extended Reading
3.4 Skills Training
3.5 Related Links
Chapter 4 Quotation and Offer
4.1 Introduction
4.2 Sample Letters
4.3 Extended Reading
4.4 Skills Training
4.5 Related Links
Chapter 5 Counter-offer and Acceptance
5.1 Introduction
5.2 Sample Letters
5.3 Extended Reading
5.4 Skills Training
5.5 Related Links
Chapter 6 Order and Sales Contract
6.1 Introduction
6.2 Sample Letters
6.3 Extended Reading
6.4 Skills Training
6.5 Related Links
Chapter 7 L/C and Other Terms of Payment
7.1 Introduction
7.2 Sample Letters
7.3 Extended Reading
7.4 Skills Training
7.5 Related Links
Chapter 8 Packing and Shipment
8.1 Introduction
8.2 SampleLetters
8.3 Extended Reading
8.4 Skills Training
8.5 Related Links
Chapter 9 Insurance
9.1 Introduction
9.2 Sample Letters
9.3 Extended Reading
9.4 Skills Training
9.5 Related Links
Chapter 10 Complaints and Claims
10.1 Introduction
10.2 Sample Letters
10.3 Extended Reading
10.4 Skills Training
10.5 Related Links
Chapter 11 Fax and E-mail
11.1 Introduction
11.2 Sample Letters
11.3 Extended Reading
11.4 Skills Training
11.5 Related Links
附錄 A Key to Exercises
參考文獻(xiàn)
圖書封面
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