經(jīng)貿(mào)英語

內(nèi)容概要

　  《中國國際貿(mào)易學會十二五規(guī)劃教材：經(jīng)貿(mào)英語》以英語為載體，把經(jīng)貿(mào)學科的專業(yè)知識作為被載體，使學習者真正體驗經(jīng)貿(mào)職業(yè)典型的工作過程，獲取以英語為載體的過程性知識，并能在以后的工作中用英語進行相關的交際活動?！? 《中國國際貿(mào)易學會十二五規(guī)劃教材：經(jīng)貿(mào)英語》集Looking and Thinking、Listening and Speaking、Reading and Under'standing、Writing Project為一體，根據(jù)經(jīng)貿(mào)工作所需要的英語知識和技能設計英語學習任務，全方位地訓練學生經(jīng)貿(mào)英語閱讀和表達的實際語言應用能力，從而提高學生的綜合職業(yè)素質(zhì)和就業(yè)能力，真正體現(xiàn)了教學內(nèi)容與教學過程職業(yè)性與應用性。

書籍目錄

Unit 1  Business and TradeLearning ObjectivesPart Ⅰ  Looking and ThinkingPart Ⅱ  Listening and SpeakingPart Ⅲ  Reading and UnderstandingReading A  International TradeReading B  Yard Sales in the United StatesPart Ⅳ  Writing ProjectBusiness Letter for Import & Export Corp.Part V  Funny TimeUnit 2  Company PresentationsLearning ObjectivesPart Ⅰ  Looking and ThinkingPart Ⅱ  Listening and SpeakingPart Ⅲ  Reading and UnderstandingReading A  A Trend--Businesses Today Go GlobalReading B  IKEA--Making Life BetterPart Ⅳ  Writing ProjectAdvertisement for IKEA Corp. FurniturePart Ⅴ  Funny TimeUnit 3  Conference and ExhibitionLearning ObjectivesPart Ⅰ  Looking and ThinkingPart Ⅱ  Listening and SpeakingPart Ⅲ  Reading and UnderstandingReading A  Trade ShorAn Promising IndustryReading B  Fashion ShowsPart Ⅳ  Writing ProjectEvent PlanningPart Ⅴ  Funny TimeUnit 4  New Retailing ProgramLearning ObjectivesPart Ⅰ  Looking and ThinkingPart Ⅱ  Listening and SpeakingPart Ⅲ  Reading and UnderstandingReading A  Factory-to-store Strategy Pays Off for US RetailerReading B  Carrefour--World Largest Food RetailerPart Ⅳ  Writing ProjectReport on Grocery RetailPart Ⅴ  Funny TimeUnit 5  Business DinnerLearning ObjectivesPart Ⅰ  Looking and ThinkingPart Ⅱ  Listening and SpeakingPart Ⅲ  Reading and UnderstandingReading A  Doing Business over MealsReading B  A Bigger and Better ReceptionPart Ⅳ  Writing ProjectLetters of InvitationPart Ⅴ  Funny TimeUnit 6  BrandsLearning Objectives……Unit 7  Money and Banking MatterUnit 6  MarketingUnit 6  Customer ServiceUnit 6  Starting up Your Own Business

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