商業(yè)書信

出版時間:2003-4-1  出版社:中國國際廣播出版社  作者:馬宗賢  頁數(shù):281  字數(shù):227000  

內容概要

《商業(yè)書信》是應對外經濟貿易大學和中央人民廣播電臺聯(lián)合舉辦的《廣播函授國際商業(yè)英語課程》的需要,受對外經濟貿易大學繼續(xù)教育學院的委托而編寫的。
這本教材共45課,涉及久貿業(yè)務的詢盤、發(fā)盤、還盤、接受、付款、裝運、索賠等基本業(yè)務環(huán)節(jié),選材力求實用,文字力求規(guī)范、簡練習。為幫助自學,教材還有四個附件:銷售確認書、食用證樣例、練習參考答案和課文參考譯文等。

書籍目錄

Lesson 1  Communication and BusinessLesson 2  Letter——A Common Communication MediumLesson 3  Business Letter-WritingLesson 4  Clarity,Conciseness,CourtesyLesson 5  Structure of Business LetterLesson 6  Letter StylesLesson 7  Seeling Friends through the BankLesson 8  Seeling Friends through chamber of commerceLesson 9  Credit InquiryLesson 10  Reply to Credit InquiryLesson 11  Trade ReferenceLesson 12  Credit InformationLesson 13  A Letter to a japanese ExporterLesson 14  A reply to the Letter in Lesson ThirteenLesson 15  Asking for CataloguesLesson 16  Sending Catalogue and Price ListLesson 17  A Specific SamplesLesson 18  Sending SamplesLesson 19  An Offer Without EngagementLesson 20  A Firm OfferLesson 21  Proforma InvoiceLesson 22  Goods (Supplied)on ApprovalLesson 23  An OrderLesson 24  Acknowledging an OrderLesson 25  Selling Substitutes……Appendix I A Sles ConfirmationAppendix II A Letter of CreditAppendix III  Key to ExercisesAppendix IV Chinese Versions of the Texts

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