出版時間:2003-4-1 出版社:中國國際廣播出版社 作者:馬宗賢 頁數(shù):281 字數(shù):227000
內容概要
《商業(yè)書信》是應對外經濟貿易大學和中央人民廣播電臺聯(lián)合舉辦的《廣播函授國際商業(yè)英語課程》的需要,受對外經濟貿易大學繼續(xù)教育學院的委托而編寫的。
這本教材共45課,涉及久貿業(yè)務的詢盤、發(fā)盤、還盤、接受、付款、裝運、索賠等基本業(yè)務環(huán)節(jié),選材力求實用,文字力求規(guī)范、簡練習。為幫助自學,教材還有四個附件:銷售確認書、食用證樣例、練習參考答案和課文參考譯文等。
書籍目錄
Lesson 1 Communication and BusinessLesson 2 Letter——A Common Communication MediumLesson 3 Business Letter-WritingLesson 4 Clarity,Conciseness,CourtesyLesson 5 Structure of Business LetterLesson 6 Letter StylesLesson 7 Seeling Friends through the BankLesson 8 Seeling Friends through chamber of commerceLesson 9 Credit InquiryLesson 10 Reply to Credit InquiryLesson 11 Trade ReferenceLesson 12 Credit InformationLesson 13 A Letter to a japanese ExporterLesson 14 A reply to the Letter in Lesson ThirteenLesson 15 Asking for CataloguesLesson 16 Sending Catalogue and Price ListLesson 17 A Specific SamplesLesson 18 Sending SamplesLesson 19 An Offer Without EngagementLesson 20 A Firm OfferLesson 21 Proforma InvoiceLesson 22 Goods (Supplied)on ApprovalLesson 23 An OrderLesson 24 Acknowledging an OrderLesson 25 Selling Substitutes……Appendix I A Sles ConfirmationAppendix II A Letter of CreditAppendix III Key to ExercisesAppendix IV Chinese Versions of the Texts
圖書封面
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