實(shí)用會(huì)展英語(yǔ)

內(nèi)容概要

??本書(shū)為國(guó)家級(jí)職業(yè)教育規(guī)劃教材。 ??本書(shū)根據(jù)會(huì)展行業(yè)的崗位要求和高職、高專會(huì)展專業(yè)的教學(xué)實(shí)際，由勞動(dòng)社會(huì)保障部教材辦公室組織編寫(xiě)，全書(shū)共12章，每章包括3部分：閱讀精選、會(huì)展新知及本課相關(guān)題材。第一部分涉及精選文章、生字／詞匯、例句翻譯、情境對(duì)話；第二部分涉及柯博士專業(yè)視點(diǎn)、會(huì)展重要詞匯、會(huì)展產(chǎn)業(yè)信息；第三部分涉及補(bǔ)充文選、語(yǔ)法說(shuō)明、問(wèn)題與練習(xí)。全書(shū)內(nèi)容豐富，信息量適當(dāng)，適合高職院校會(huì)展專業(yè)英語(yǔ)教學(xué)。 ??本書(shū)為高職、高專院校會(huì)展專業(yè)教材，也可作為成人高校、本科院校舉辦的二級(jí)職業(yè)院校和民辦高校的會(huì)展專業(yè)或用于會(huì)展行業(yè)的各種短期培訓(xùn)等。對(duì)于從事會(huì)展旅游工作的有關(guān)人員也有很高的參考價(jià)值。 ??本書(shū)由柯樹(shù)人主編；由黃彬、Daniel W.Lund主審。

書(shū)籍目錄

LESSON 1?MEETINGS　A Few Thoughts on Meetings　Sample Letter of InvitationLESSON 2?EXHIBITIONS　Tradeshows，Exhibitions and Expositions　What is a Meeting Planner?LESSON 3?EVENTS　Bringing an Event to Life!　Scoring Big with Sports EventsLESSON 4?TRAVELS　The New Waves of Incentive Travel　AdvertisementLESSON 5?VENUE　Location，Location，and Location　Advertisement of a Convention CenterLESSON 6?FOOD AND BEVERAGE　How was the Food　Sample Invitation CardsLESSON 7?AUDIO-VISUAL　Interpretation & Translation　Sound and Light，Please!LESSON 8?COMMUNICATION　Coordinating a Press Conference　How to Select and Invite SpeakersLESSON 9?REGISTRATION　Creating a Budget for a New Show　The XIX ABC Conference Registration FormLESSON 10?CHECKLIST　A Checklist for Your Meeting　Writing a Thank-you LetterLESSON 11?MEETING YOUR FUTURE　Writing a Perfect Cover Letter　Sample ResumeLESSON 12?FUTURE OF CONVENTION INDUSTRY　Having a Successful Meeting!　Online Meeting at Your Fingertips

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