經(jīng)貿(mào)英語(yǔ)報(bào)刊選讀

前言

　　改革開(kāi)放的深入，改變了人們對(duì)英語(yǔ)和英語(yǔ)教學(xué)的認(rèn)識(shí)。在中國(guó)逐步向世界全面開(kāi)放的過(guò)程中，英語(yǔ)作為一種通用語(yǔ)，在人們眼里已不再神秘，它只是中國(guó)與世界交流必不可少的語(yǔ)言工具。英語(yǔ)的教學(xué)目標(biāo)也不再像幾十年前那樣，旨在培養(yǎng)少數(shù)英語(yǔ)語(yǔ)言精英，而是要培養(yǎng)各行各業(yè)急需的、能直接進(jìn)行跨文化交際和雙向語(yǔ)言溝通的千千萬(wàn)萬(wàn)普通勞動(dòng)者。在這種新認(rèn)識(shí)的驅(qū)動(dòng)下，從20世紀(jì)后期起，各大學(xué)在繼續(xù)傳統(tǒng)英語(yǔ)專業(yè)教學(xué)的同時(shí)，都積極探索著新的英語(yǔ)教學(xué)模式，以培養(yǎng)中國(guó)社會(huì)飛速發(fā)展所需要的大量復(fù)合型應(yīng)用英語(yǔ)人才——既能用英語(yǔ)同世界直接交流又懂一些專門(mén)知識(shí)與實(shí)務(wù)操作技能的現(xiàn)代化社會(huì)勞動(dòng)者。　　近10年來(lái)中國(guó)涌現(xiàn)出來(lái)的300多所民辦獨(dú)立學(xué)院，即源于上述這種認(rèn)識(shí)。作為獨(dú)立學(xué)院的英語(yǔ)專業(yè)，也明確提出了培養(yǎng)復(fù)合型應(yīng)用英語(yǔ)人才的目標(biāo)，所采用的教學(xué)模式是“英語(yǔ)+專業(yè)”，抑或“專業(yè)+英語(yǔ)”，即新型英語(yǔ)專業(yè)?！　⌒滦陀⒄Z(yǔ)專業(yè)的培養(yǎng)目標(biāo)符合當(dāng)今中國(guó)社會(huì)發(fā)展的需要。因?yàn)榕c傳統(tǒng)英語(yǔ)專業(yè)學(xué)生相比，新型英語(yǔ)專業(yè)的學(xué)生擁有前者所欠缺的專門(mén)化學(xué)科知識(shí)；而與其他學(xué)科的學(xué)生相比，他們又擁有后者所不具備的英語(yǔ)接收與表達(dá)能力。這些瞳專業(yè)、會(huì)英語(yǔ)、能直接與世界交流與溝通的畢業(yè)生，是有著極大提高潛力和完善空間的復(fù)合型應(yīng)用英語(yǔ)人才，為國(guó)家和社會(huì)所需要，因此就業(yè)面廣，很受社會(huì)歡迎。

內(nèi)容概要

　　本書(shū)主要面向獨(dú)立院校本科學(xué)生，是商務(wù)、經(jīng)貿(mào)和經(jīng)貿(mào)英語(yǔ)專業(yè)的閱讀類教科書(shū)，文章全部選自英語(yǔ)國(guó)家近年出版的著名報(bào)刊和雜志，涉及許多商務(wù)和經(jīng)貿(mào)的重要領(lǐng)域，文章難度和長(zhǎng)度適中，比較適合教學(xué)使用。
本教材涵蓋四大部分：第一部分為全球和國(guó)家經(jīng)濟(jì)形勢(shì)；第二部分為世界貿(mào)易；第三部分為金融；第四部分為管理。全書(shū)共分為十八個(gè)單元，每個(gè)單元均選取兩篇課文，可由教師選擇一篇在課上講解，另外一篇可作為學(xué)生的課外閱讀作業(yè)。為了幫助學(xué)生更好地理解課文，在課文的后面附有生詞和短語(yǔ)表、專業(yè)術(shù)語(yǔ)表及注釋。此外，還設(shè)計(jì)了各種練習(xí)。

書(shū)籍目錄

Part One Globa I and National Economic Situation
　Unit One
　　Text A Another Bush, Another Jobless Recovery
　　Text B The Hard RoadAhead
　Unit Two
　　Text A Finally, Some Good News
　　Text B Steaming
　Unit Tree
　　Text A Too Much Money: Inflation Goes Global
　　Text B The New "New Economy"
　Unit Four
　　Text A India's Economy Hits the Wall
　　Text B A Yawning Trade Gap Could Swallow the Recovery
　Unit Five
　　Text A Can Europe's Recovery Last?
　　Text B Climb on, Honey: This Could Be Wild
Part Two World Trade
　Unit One
　　Text A The Doha Squabble
　　Text B Drops on Parched Soil
　Unit Two
　　Text A China and Europe
　　Text B The Folly of Slapping Quotas on China
　Unit Three
　　Text A 2005's Global Trade Hot Spots
　　Text B Sparks Fly over Steel
　Unit Four
　　Text A Slouching toward a Trade War?
　　Text B The GM Gamble
　Unit Five
　　Text A Two Chee for Free Trade
　　Text B Engaging the U.S. with Trade
Part Three Finance
　Unit One
　　Text A Time to Go Up
　　Text B The Joy of Inflation
　Unit Two
　　Text A Looking Up
　　Text B Still in Gear
　Unit Three
　　Text A Searching for Plan B
　　Text B Drowning in Dolla
　Unit Four
　　Text A Ocea Apart
　　Text B Super-euro
Part Four Management
　Unit One
　　Text A Make Way for Madame Director
　　Text B Earnings Guidance: Silence Is Golden
　Unit Two
　　Text A Finally, Coke Gets It Right
　　Text B The Live Wire in Indian High Tech
　Unit Three
　　Text A Microsoft without Gates
　　Text B Gates without Microsoft
　Unit Four
　　Text A Audi, Volvo, Acura ... Chrysler?
　　Text B Volkswagen Needs a Jump

章節(jié)摘錄

　　Another deterrent to hiring people is the price of benefits. The growth in the cost of things like health-care insurance accelerated to 6.1% in the first three months of 2003， the highest rate since 1992， when costs were actually decelerating.　　The result is not just that more people are losing jobs； they are staying out of work for longer. People who become unemployed now stay out of work on average for almost 20 weeks， the longest since early 1984. The proportion of workers who exhaust their unemployment benefits before they find work is the highest since record began in the early 1970s.　　What will turn this gloomy picture around? Optimists reckon that many ingredients for an economic rebound are already in place. With the Iraq war over， the geopolitical uncertainty that hobbled business investment has fallen. Oil prices have fallen back， consumer confidence　　has shot up， share prices are well off their mid-March lows and spreads on corporate bonds have narrowed.　　In testimony to Congress on April 30th， the best-known optimist， Alan Greenspan， argued that the economy was "positioned to expand at a noticeably better pace than it has during the past year". At its meeting on May 6th， the Federal Reserves policy-making committee decided to keep short-term interest rates on hold.

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