應(yīng)用英語(yǔ)綜合能力實(shí)訓(xùn)

出版時(shí)間:2010-3  出版社:浙江大學(xué)出版社  作者:胡麗純,夏寧滿 主編  頁(yè)數(shù):390  

內(nèi)容概要

本教材共有五個(gè)部分,主要內(nèi)容有:    第一部分為聽和說(shuō)(Listening and Speaking),分五個(gè)章節(jié)。其內(nèi)容包括:1)日常生活,2)公共關(guān)系,3)外貿(mào)事務(wù),4)商務(wù)洽談,5)商務(wù)會(huì)展。該部分重視語(yǔ)言共性教學(xué),訓(xùn)練應(yīng)用英語(yǔ)的口語(yǔ)和聽說(shuō)技能。    第二部分為寫作(Writing),分三個(gè)章節(jié)。該部分結(jié)合專業(yè),強(qiáng)調(diào)實(shí)用文體模擬寫作方面的訓(xùn)練。其內(nèi)容包括:1)個(gè)人事務(wù)寫作訓(xùn)練,包括簡(jiǎn)歷、申請(qǐng)信、名片等;2)一般商務(wù)公文寫作訓(xùn)練,包括便條、通知、報(bào)告、邀請(qǐng)函、證明信、感謝信、抱歉信、備忘錄、會(huì)議記錄、圖表等日常商務(wù)寫作內(nèi)容;3)商務(wù)事務(wù)寫作,包括廣告、建立業(yè)務(wù)關(guān)系、推薦信、詢盤和報(bào)盤、訂購(gòu)、支付條款、投訴與調(diào)解等商務(wù)往來(lái)的信函寫作。    第三、四部分為翻譯(口譯和筆譯)(Interpretation and Written Translation),共六個(gè)章節(jié)。其內(nèi)容包括:交際對(duì)話、禮儀用語(yǔ)、信用用語(yǔ)、商務(wù)用語(yǔ)等。    第五部分為商務(wù)同聲打字(Business Audio Typirlg)。包括各種業(yè)務(wù)文字快速錄入。

書籍目錄

Part One  Listening and Speaking  CHAPTER 1  Daily Life    Unit 1  Talking about the News    Unit 2  Talking about the Weather    Unit 3  Asking for Information    Unit 4  Making Appointments    Unit 5  Shopping    Unit 6  Small Talks  CHAPTER 2  Public Relations    Unit 1  Job Interview    Unit 2  Invitation    Unit 3  Introduction    Unit 4  Courtesy    Unit 5  Welcome Party  CHAPTER 3  Foreign Trade Affairs    Unit 1  Traveling by Air    Unit 2  Meeting Potential Customers    Unit 3  At the Hotel    Unit 4  At the Restaurant    Unit 5  Making Telephone Calls    Unit 6  Asking for Directions    Unit 7  Sightseeing    Unit 8  Drawing Up the Agenda  CHAPTER 4  Business Negotiation    Unit 1  Inquiries and Offers    Unit 2  Price    Unit 3  Terms of Payment    Unit 4  Shipment    Unit 5  Packing    Unit 6  Insurance    Unit 7  Complaints and Adjustments    Unit 8  Signing a Contract  CHAPTER 5  Trade ShowPart Two  Writing  CHAPTER 1  Individual Paperwork    Unit 1  Resume    Unit 2  Application    Unit 3  Cards  CHAPTER 2  General Business Paperwork    Unit 1  Notes    Unit 2  Notices    Unit 3  Reports    Unit 4  Secretary Documents--Invitation    Unit 5  Secretary Documents--Certificates    Unit 6  Secretary Documents--Thanks    Unit 7  Secretary Documents--Apologies    Unit 8  Secretary Documents--Memorandums (Memos)    Unit 9  Secretary Documents--Minutes    Unit 10  Secretary Documents--Graphics  CHAPTER 3  Foreign Trade Paperwork    Unit 1  Commercial Advertisements    Unit 2  Business Letters--Establishing Business Relations    Unit 3  Business Letters--Recommendations    Unit 4  Business Letters--Enquiries and Offers    Unit 5  Business Letters--Order Letters    Unit 6  Business Letters--Terms of Payment    Unit 7  Business Letters--Complaints and AdjustmentsPart Three  Interpretation  CHAPTER 1  Interpreting Interactive Conversations    Unit 1  Entertaining Customers (English-Chinese Interpretation)    Unit 2  Business Management (English-Chinese Interpretation)    Unit 3  A Wish to Invest (English-Chinese Interpretation)    Unit 4  Establishing a Joint Venture (English-Chinese Interpretation)  CHAPTER 2  Interpreting Ceremonial Speeches    Unit 1  Euro-Asian Cooperation (English-Chinese Interpretation)    Unit 2  An Opening Speech (English-Chinese Interpretation)  CHAPTER 3  Interpreting Informative Speeches    Unit 1  Restaurant Etiquette (English-Chinese Interpretation)    Unit 2  A Place to Stay (English-Chinese Interpretation)    Unit 3  The Information Age (English-Chinese Interpretation)    Unit 4  Bilateral Relations (English-Chinese Interpretation)    Unit 5  Traditional Holidays (Chinese-English Interpretation)    Unit 6  An Ambitious Conglomerate (Chinese-English Interpretation)    Unit 7  Acquiring a Second Culture (Chinese-English Interpretation)    Unit 8  On Culture Clashes (Chinese-English Interpretation)  CHAPTER 4  Interpreting Business Speeches    Unit 1  Risk Management (English-Chinese Interpretation)    Unit 2  Currency Policies (English-Chinese Interpretation)    Unit 3  Foreign Trade Reform (Chinese-English Interpretation)    Unit 4  The Growing Financial Industry (Chinese-English Interpretation)Part Four Written Translation  CHAPTER 1  English-Chinese Translation    Unit 1  A Sales Report from LOUIS VUITTON    Unit 2  Cooperation between Visa International and People's Bank of China"  CHAPTER 2  Chinese-English Translation    Unit 1  China International Consumer Goods Fair    Unit 2  Introduction of"BirdPart Five  Business Audio Typing  CHAPTER 1  Business Audio Typing    Unit 1  Memos and Notices    Unit 2  Business Letters    Unit 3  Minutes    Unit 4  Business Reports

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