商務(wù)英語應(yīng)用文寫作

出版時(shí)間:1997-8  出版社:中山大學(xué)出版社  作者:何維湘  

內(nèi)容概要

  本書是一本商務(wù)英語寫作的參考指導(dǎo)書。主要根據(jù)英美出版的教材和書刊,介紹各類商務(wù)英語應(yīng)用文的撰寫方法,并配以實(shí)例和練習(xí)。全書共有九個(gè)單元,內(nèi)容包括:緒論(商務(wù)寫作的特點(diǎn)、基本寫作技巧),業(yè)務(wù)信函(格式、結(jié)構(gòu)、信封的寫法),業(yè)務(wù)信函的策略,求職函和履歷,個(gè)人業(yè)務(wù)信函,其他形式應(yīng)用文,電報(bào),電傳和合同。本書可作為大專院校商務(wù)英語應(yīng)用文寫作課教材,也可供大學(xué)生、研究生、外資合資企業(yè)和涉外單位工作人員自學(xué)和參考。

書籍目錄

Chapter One  Introduction Section 1  Common Characteristics of Effective Business Writing Section 2  Basic Writing SkillsChapter Two  Business Letters Section 1  Business Letter Formats Section 2  Structural Parts of Business Letters Section 3  Addressing the EnvelopeChapter Three  Strategies for Business Correspondence Section 1  Direct Pattern Outline for Good or Neutral News Letters Section 2  Indirect Pattern Outline for Bad News Letters Section 3  Persuasive LettersChapter Four  Types of Business Letters Section 1  Letters of Requests, Inquiries and Replies Section 2  Status Inquiries Section 3  Order Letters and Acknowledgement Letters. Section 4  Payment and Shipment Section 5  Letters of Complaint, Claim and AdjustmentChapter Five  Application Letters and Resumes Section 1  Cover Letters Section 2  ResumesChapter Six  Personal Letters in Business Section 1  Letters of Appreciation Section 2  Letters of Congratulations Section 3  Letters of Introduction Section 4  Letters of Invitation Section 5  Letters of Acceptance Section 6  Letters of Declination Section 7  Letters of Sympathy Section 8  Letters of Apology Section 9  Letters of Recommendation Chapter Seven  Other Forms of Business Communication. Section 1  Memorandums Section 2  Social Invitations Section 3  Notes Section 4  Notices Section 5  Agenda Section 6  Minutes   Section 7  Reports and Proposals Section 8  Job DescriptionChapter Eight  Telegram, Telex and Fax Section 1  Telegram Section 3  The Fax Section 4  E-mailChapter Nine  Oontraet

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