出版時(shí)間:1997-8 出版社:中山大學(xué)出版社 作者:何維湘
內(nèi)容概要
本書是一本商務(wù)英語寫作的參考指導(dǎo)書。主要根據(jù)英美出版的教材和書刊,介紹各類商務(wù)英語應(yīng)用文的撰寫方法,并配以實(shí)例和練習(xí)。全書共有九個(gè)單元,內(nèi)容包括:緒論(商務(wù)寫作的特點(diǎn)、基本寫作技巧),業(yè)務(wù)信函(格式、結(jié)構(gòu)、信封的寫法),業(yè)務(wù)信函的策略,求職函和履歷,個(gè)人業(yè)務(wù)信函,其他形式應(yīng)用文,電報(bào),電傳和合同。本書可作為大專院校商務(wù)英語應(yīng)用文寫作課教材,也可供大學(xué)生、研究生、外資合資企業(yè)和涉外單位工作人員自學(xué)和參考。
書籍目錄
Chapter One Introduction Section 1 Common Characteristics of Effective Business Writing Section 2 Basic Writing SkillsChapter Two Business Letters Section 1 Business Letter Formats Section 2 Structural Parts of Business Letters Section 3 Addressing the EnvelopeChapter Three Strategies for Business Correspondence Section 1 Direct Pattern Outline for Good or Neutral News Letters Section 2 Indirect Pattern Outline for Bad News Letters Section 3 Persuasive LettersChapter Four Types of Business Letters Section 1 Letters of Requests, Inquiries and Replies Section 2 Status Inquiries Section 3 Order Letters and Acknowledgement Letters. Section 4 Payment and Shipment Section 5 Letters of Complaint, Claim and AdjustmentChapter Five Application Letters and Resumes Section 1 Cover Letters Section 2 ResumesChapter Six Personal Letters in Business Section 1 Letters of Appreciation Section 2 Letters of Congratulations Section 3 Letters of Introduction Section 4 Letters of Invitation Section 5 Letters of Acceptance Section 6 Letters of Declination Section 7 Letters of Sympathy Section 8 Letters of Apology Section 9 Letters of Recommendation Chapter Seven Other Forms of Business Communication. Section 1 Memorandums Section 2 Social Invitations Section 3 Notes Section 4 Notices Section 5 Agenda Section 6 Minutes Section 7 Reports and Proposals Section 8 Job DescriptionChapter Eight Telegram, Telex and Fax Section 1 Telegram Section 3 The Fax Section 4 E-mailChapter Nine Oontraet
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