物流英語

出版時間:2010-3  出版社:清華大學(xué)出版社  作者:歐陽斌,張耀平 主編  頁數(shù):214  

前言

  與物流相關(guān)的專業(yè)知識、理論基礎(chǔ)和信息資料,乃至物流實踐活動都具有較強的國際性,因此,物流專業(yè)學(xué)生必須具有良好的英語閱讀、英語寫作和英語表達能力,應(yīng)該把物流英語列入物流專業(yè)學(xué)生的必修課程。同時,通過物流英語學(xué)習(xí),可以加強學(xué)生對物流基本理論、物流相關(guān)概念的理解與認(rèn)識,提高學(xué)生在將來物流實踐中英語交流的技能?! ”窘滩纳婕拔锪鞲拍?、供應(yīng)鏈管理、物流運輸、第三方物流、零售供應(yīng)鏈、連鎖店、配送中心、多式聯(lián)運、采購管理、物流信息管理、客戶服務(wù)、包裝與條碼識別等。附錄A為國際物流單證樣本,附錄B為縮略語中英文注解??紤]到多數(shù)學(xué)校物流英語課程按48學(xué)時設(shè)置,據(jù)此,本教材共分12章,教學(xué)過程中以4學(xué)時1章為宜?! 』菊n文(Text)與對話(Role. Play)均分為上下兩部分,課文后有生詞和短語注解(New Words and Phrases)。案例研究(Case-Study)部分供學(xué)生課外閱讀,或者作為教師補充講解的內(nèi)容。每章后均有測試練習(xí)題,作為學(xué)生課外作業(yè)的內(nèi)容,也可供課堂測驗使用?! ≡诘?章關(guān)于運輸(Transportation)的內(nèi)容里,增加了對真空管道運輸(Evacuated Tube Transportation,ETT)的介紹,一方面,旨在讓學(xué)生了解物流與交通運輸領(lǐng)域里最前沿的技術(shù);另一方面,借此一角傳達真空管道運輸理念,以推動其發(fā)展和早日實現(xiàn)?! ∷拇◣煼洞髮W(xué)文理學(xué)院外語系美國籍外教Gene Richards先生對書稿進行了認(rèn)真細(xì)致的修改,在此表示由衷的感謝和敬意?! 「兄x思源學(xué)院光聽,西安翻譯學(xué)院柯大鋼、武漢生,西安職業(yè)技術(shù)學(xué)院任建昌,西安外事學(xué)院邸嵐、張旭起,西京學(xué)院閆純蘇、王海元,他們對本教材的編寫給予了熱情關(guān)注與大力支持?! ∮捎谒剿?,書中錯誤與疏漏在所難免,敬請批評與指正。

內(nèi)容概要

《物流英語》是物流專業(yè)學(xué)生的一門必修課程,旨在培養(yǎng)學(xué)生在物流實踐中的英語交流技能。本書共12章,主要內(nèi)容有物流概念、供應(yīng)鏈管理、物流運輸、第三方物流、零售供應(yīng)鏈、連鎖超市、配送中心、多式聯(lián)運、采購管理、物流信息管理、客戶服務(wù)、包裝與條碼識別。本書適合作為高職高專類物流專業(yè)學(xué)生的專業(yè)英語或雙語教學(xué)教材,也可作為市場營銷、國際貿(mào)易等專業(yè)學(xué)生的教材。

書籍目錄

Chapter 1 Logistics   Text 1 What is Logistics?   Role Play 1 Placing an Order   Text 2 The Definition of Logistics   Role Play 2 Deliveries and Suppliers   Case Study Logistics at Wal-Mart   Test Chapter 2 Supply Chain Management   Text 1 Role of Logistics in the Supply Chain   Role Play 1 Conversation with Forward Air President ( I )   Text 2 What is Supply Chain Management?   Role Play 2 Conversation with Forward Air President ( II )   Case Study Future Trends in Supply Chain Management   Test Chapter 3 Transportation   Text 1 The Purpose of Transportation   Role Play 1 UK Transportation Conversation   Text 2 Definition of Transportation   Role Play 2 Ground Transportation   Case Study Yamato Transport Co., Ltd.   .Test Chapter 4 A Third Party Logistics Provider   Text I What is Outsourcing?   Role Play I Problems with a Client   Text 2 Definition of Third Party Logistics   Role Play 2 Sales Terminology   Case Study How to Select a Third-Party Logistics Provider   Test Chapter 5 Retailing Logistics   Text 1 Retail Supply Chains   Role Play 1 A Retail Conversation   Text 2 Retailing Logistics in U.K.   Role Play 2 Meeting with Customers   Case Study Grampian Country Food Group   Test Chapter 6 Chain Store   Text 1 Standardization of the Operation of Chain Stores--An Opinion   Role Play 1 British Food   Text 2 Definition of Chain Stores   Role Play 2 Bargaining at a Flea-Market   Case Study McDonald's Corporation   Test Chapter 7 Distribution Center   Text 1 What Is a Distribution Center?   Role Play 1 Target Distribution Center   Text 2 Warehouse Management   Role Play 2 Distribution Opportunities   Case Study Turbocharged Warehouse & Distribution Center   Test Chapter 8 Intermodal Transportation   Text 1 Containerization-Past,Present and Future   Role Play 1 Import and Export Business   Text 2 The Nature of Intermodalism   Role Play 2 The Economics   Case Study International Transportation Operation   Test Chapter 9 Procurement   Text 1 Definition about Procurement   Role Play 1 An Office in the University of Paisley   Text 2 Application of Procurement Systems   Role Play 2 An Office in the University of Paisley   Case Study United Nations' Procurement Methods   Test Chapter 10 Information Management   Text 1 Logistics Information and Communication Technology   Role Play 1 Using a Computer   Text 2 Information Application   Role Play 2 Hooking Up My Computer   Case Study Use of EDI in the Supply Chain   Test Chapter 11 Customer Service   Text 1 Eight Rules for Good Customer Service   Role Play 1 Customer Services ( I )   Text 2 Developing a Logistics Service Quality Scale   Role Play 2 Customer Services ( II )   Case Study Back-to-back Supply Chain Services Is More Than Just Logistics   Test Chapter 12 Packaging   Text 1 Introduction to Packaging   Role Play 1 The Packaging ( I )   Text 2 Packaging Types   Role Play 2 The Packaging ( II )   Case Study Coca-Cola Company   Test Appendix A Logistics Documents Appendix B Abbreviations Reference

章節(jié)摘錄

  Supply Chain Management: a System perspective  Supply Chain Management (SCM) is a business system ofenterprise strategies, business processes and informationtechnologies for improving the planning, execution and collaborationof material flows, information flows, financial flows andworkforce flows in the supply chain. SCM is supported bymodular software applications that integrate activities acrossorganizations, from demand forecasting, product planning, partspurchasing, inventory control, manufacturing, and productassembly to product distribution.  A System of Supply Chain Management  SCM is a social or soft system which has goals, components,processes and a boundary.  Goals of SCM are to reduce inventory cost, to increasesales, to improve the coordination and the collaboration Withsuppliers, manufacturers and distributors.  Components of SCM System The components of a supplychain system consist of supply chain software and hardware,supply chain business processes and users of SCM system.  SCM Software and Hardware The core of an SCM system isSCM software. Supply chain software is a module-basedapplication. Each software module automates business activitiesof a functional area in the supply chain. UNIX is the most common operating system for running SCM software.  Business Processes  Business processes of SCM include supply chain planning, execution and collaboration and operational control.  Users The users of SCM systems are supply chain participants at all levels.  Boundary of the SCM Systems  The boundary of a SCM system is the boundary of extended enterprise which includes the company, suppliers, partners, distributors and customers.

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用戶評論 (總計8條)

 
 

  •   物流很快,美中不足的是買書不能一次買太多,要三本三本的買!
  •   案例與實訓(xùn)緊對應(yīng) 辨明真知
    理論與實踐相結(jié)合 學(xué)以致用
    學(xué)習(xí)與實務(wù)互補充 融會貫通
  •   書里的知識很容易懂,可以了解物流,還可以提高閱讀能力
  •   還沒看,紙張挺薄的,不過內(nèi)容好的話也值了
  •   送貨很快,態(tài)度好!
  •   還行,不是很難
  •   送作者若干個字。呵呵呵呵呵呵呵呵呵呵呵呵呵 寫的什么玩意啊
  •   對得起這個價格吧
 

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