外貿(mào)英語函電

內(nèi)容概要

　　趙春漫主編的《外貿(mào)英語函電》共分11章，第1章簡要介紹外貿(mào)信函的基本要素、格式和寫作原則。第2～10章講授外貿(mào)進出口流程的主要環(huán)節(jié)：建立業(yè)務關系、詢盤與回復、報盤與還盤、達成交易、支付、包裝、裝運、保險、投訴與索賠等，側重于對該外貿(mào)環(huán)節(jié)中最常用的幾類信函的介紹。每章分為若干個針對該外貿(mào)環(huán)節(jié)的具體寫作任務，包括概述、寫作技巧、信函實例、有用的表達和典型句型、實訓項目、選擇性的學習材料和課后習題。第11章簡要介紹傳真和電子郵件的基本要素和寫作要點?！　　锻赓Q(mào)英語函電》適用于高等職業(yè)技術學院、繼續(xù)教育學院等大專層次的國際貿(mào)易、商務英語、國際商務等相關專業(yè)的教學及外貿(mào)行業(yè)的培訓，也可供從事國際交流和對外貿(mào)易的從業(yè)人員自學或參考。

書籍目錄

Chapter 1　Basic Knowledge and Layout of a Business LetterChapter 2　Establishing Business RelationsTask 1　Establishment of Business RelationsTask 2　Credit & Status EnquiriesChapter 3　Enquiry and ReplyTask 1　Making an EnquiryTask 2　Reply to an EnquiryChapter 4　Offer and Counter-offerTask 1　Making an OfferTask 2　Making a Counter-offerChapter 5　Conclusion of BusinessTask 1　Placing an OrderTask 2　Accepting an OrderTask 3　Declining an OrderChapter 6　Terms of PaymentTask 1　Negotiating Payment TermsTask 2　Urging & Advising Establishment of an L/CTask 3　Requesting to Amend an L/CChapter 7　PackingTask 1　Informing Packing RequirementsTask 2　Reply to Packing IssuesChapter 8　ShipmentTask 1　Giving Shipping InstructionsTask 2　Urging a Timely ShipmentTask 3　Giving Shipping AdviceTask 4　Asking for an Amendment to Shipment ClauseChapter 9　InsuranceTask 1　Requesting the Exporter to Cover InsuranceTask 2　Type of Coverage AdoptedTask 3　Reply to the Letter Requesting Excessive InsuranceChapter 10 Complaint and ClaimTask 1　Making Complaints or ClaimsTask 2　Reply to Complaints and ClaimsChapter 11　Fax & E-mail附錄　外貿(mào)函電常用詞匯參考文獻

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