21世紀(jì)實(shí)用國(guó)際商務(wù)英語口語

出版時(shí)間:2007-4  出版社:北京大學(xué)  作者:陳寧  頁數(shù):379  
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內(nèi)容概要

本書具有鮮明的時(shí)代特色,力求應(yīng)用現(xiàn)代流行、生動(dòng)地道的國(guó)際商務(wù)英語口語的表達(dá)方式,摒棄過時(shí)的商務(wù)知識(shí)和行話,便于開展互動(dòng)式商務(wù)英語口語訓(xùn)練。融合于各章節(jié)中所提出的國(guó)際商務(wù)觀念和技巧緊跟時(shí)代脈搏,具有強(qiáng)烈的時(shí)代感,涉及的內(nèi)容貼近現(xiàn)代國(guó)際商務(wù)實(shí)際,滿足21世紀(jì)國(guó)際商務(wù)的交際要求。    突出實(shí)用性和實(shí)戰(zhàn)技能,以國(guó)際商務(wù)交際活動(dòng)為中心,展示如何處理實(shí)際交易環(huán)節(jié)中出現(xiàn)的各類問題,內(nèi)容涉及國(guó)際貿(mào)易的各個(gè)實(shí)戰(zhàn)環(huán)節(jié)和相關(guān)商務(wù)活動(dòng)二大主線。精心設(shè)計(jì)與國(guó)際商務(wù)有關(guān)的話題,通過本書的情景對(duì)話、角色扮演、專題討論、經(jīng)典句型操練、交際技巧、實(shí)踐操練等訓(xùn)練,讓學(xué)生在不同的商務(wù)語境中提高實(shí)際交際能力。    注重對(duì)學(xué)生口語交際能力的培養(yǎng),學(xué)習(xí)商務(wù)英語口語語言技巧,融合商務(wù)知識(shí)、商務(wù)禮儀、流行口語為一體,堅(jiān)持實(shí)用性、典型性和趣味性,讓學(xué)生接觸到生動(dòng)真實(shí)的商務(wù)英語口語信息,把商務(wù)技巧和功能意念表達(dá)融入教材,使之更具有實(shí)用性和交際功能。培養(yǎng)能熟練運(yùn)用英語從事商務(wù)活動(dòng)的高素質(zhì)的復(fù)合型人才。    《21世紀(jì)實(shí)用國(guó)際商務(wù)英語口語》順應(yīng)時(shí)代發(fā)展的需要,適合本科院校和高職高專的經(jīng)貿(mào)和商務(wù)英語專業(yè)學(xué)生使用,本教材配有光盤,由外國(guó)專家朗讀,便于學(xué)生模仿和操練。

書籍目錄

Chapter 1 Welcoming Clients  Part A Situational Dialogue    Sample Conversation 1    Sample Conversation 2    Sample Conversation 3  Part B Practical Key Sentences  Part C Skills of Communication  Part D PracticeChapter 2 Seeking Business Opportunity  Part A Situational Dialogue    Sample Conversation 1    Sample Conversation 2    Sample Conversation 3  Part B Practical Key Sentences  Part C Skills of Communication  Part D PracticeChapter 3 Making Inquiries  Part A Situational Dialogue    Sample Conversation 1    Sample Conversation 2    Sample Conversation 3  Part B Practical Key Sentences   Part C Skills of Communication  Part D PracticeChapter 4 Business Appointment and Arrangement  Part A Situational Dialogue    Sample Conversation 1    Sample Conversation 2    Sample Conversation 3  Part B Practical Key Sentences  Part C Skills of Communication  Part D PracticeChapter 5 Offer and Counter Offer  Part A Situational Dialogue    Sample Conversation 1    Sample Conversation 2    Sample Conversation 3  Part B Practical Key Sentences  Part C Skills of Communication  Part D PracticeChapter 6 At the Commodity Fair  Part A Situational Dialogue    Sample Conversation 1    Sample Conversation 2    Sample Conversation 3  Part B Practical Key Sentences  Part C Skills of Communication  Part D PracticeChapter 7 Business Visit  Part A Situational Dialogue    Sample Conversation 1    Sample Conversation 2    Sample Conversation 3  Part B Practical Key Sentences  Part C Skills of Communication  Part D PracticeChapter 8 Innovative and Power Brand Strategy  Part A Situational Dialogue    Sample Conversation 1    Sample Conversation 2    Sample Conversation 3  Part B Practical Key Sentences  Part C Skills of Communication  Part D PracticeChapter 9 Packing and Quality InspectionChapter 10 Acceptance and OrdersChapter 11 Business Telephone CallChapter 12 Terms of PaymentChapter 13 Business NegotiationChapter 14 Sign a ContractChapter 15 Cargo DeliveryChapter 16 Business ConferenceChapter 17 Sales PromotionChapter 18 InterviewChapter 19 ComplaintsChapter 20 Banquet and PartingAppendix 1 Translation to the Conversation (對(duì)話參考譯文)Appendix 2 Suggested Key to Practice (實(shí)踐操練參考答案)

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用戶評(píng)論 (總計(jì)8條)

 
 

  •   非常實(shí)用的口語,對(duì)初入商務(wù)行業(yè)的人非常有用。
  •   商務(wù)英語自學(xué)讀本
  •   內(nèi)容比較貼切,通俗易懂,比較有實(shí)用性和針對(duì)性,想提高英語水平的水不妨一看
  •   我自己是老師,買來作為教材的補(bǔ)充,課文的安排還是挺合理的,配備的練習(xí)也相當(dāng)具有操作性,適合自己學(xué)習(xí)也適合教學(xué),是本好書。
  •   待學(xué)習(xí)的童鞋們,值得一讀。
  •   買了后看了看書挺好的
  •   幫朋友買的 速度還挺快的
  •   第一次在網(wǎng)上買東西,有點(diǎn)擔(dān)心,沒想到還滿意.送貨挺快的,這本書很基礎(chǔ),適合初學(xué)商務(wù)英語者,時(shí)代感強(qiáng),內(nèi)容祥細(xì),我挺滿意的
 

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