任務(wù)型商務(wù)英語教學(xué)研究

內(nèi)容概要

　　本書從商務(wù)英語的特點(diǎn)、商務(wù)英語教學(xué)在我國的起步和發(fā)展談起，評(píng)介在外語教學(xué)領(lǐng)域廣為使用的任務(wù)型教學(xué)法，并對(duì)通過實(shí)施任務(wù)型教學(xué)法提升商務(wù)英語教學(xué)的嘗試進(jìn)行分析和研究。書中結(jié)合商務(wù)英語教學(xué)中網(wǎng)絡(luò)和多媒體技術(shù)的運(yùn)用，探討商務(wù)英語教學(xué)發(fā)展的新趨勢，并就商務(wù)英語教學(xué)中學(xué)生學(xué)習(xí)的自主性、課堂教學(xué)活動(dòng)的設(shè)計(jì)以及培養(yǎng)學(xué)生跨文化交流意識(shí)等幾個(gè)問題提出了一些看法，以期促進(jìn)商務(wù)英語教學(xué)的發(fā)展和不斷創(chuàng)新。
　　本書可供商務(wù)英語研究和教學(xué)人士及有志提高商務(wù)英語水平之士閱讀參考。

書籍目錄

《任務(wù)型商務(wù)英語教學(xué)研究》
part one background of business english
　1.1 prevalence of english
　1.2 origin of business english
　1.3 popularity of business english in china
part two characteristics of business english
　2.1 lexical aspect
　2.2 syntactical aspect
　2.3 stylistic aspect
　2.4 social aspect
part three some basic facts of business english teaching
　3.1 a brief history of business english teaching
　　3.1.1 reading-centered phase
　　3.1.2 video phase
　　3.1.3 functional language phase
　　3.1.4 business-skills-combined phase
　3.2 business english teaching in china and status uo
　3.3 some major teaching theories
　　3.3.1 case study teaching
　　3.3.2 situational simulation teaching
part four task-based approach
　4.1 literature review
　　4.1.1 the definition of task
　　4.1.2 components of task
　　4.1.3 models o~ task-based approach
　　4.1.4 two hypotheses concerning task
　　4.2 a critical perspective
part five process of business english teaching
　5.1 decision-making phase
　5.2 implementing phase
　　5.2.1 objectives
　　5.2.2 syllabus
　　5.2.3 teaching materials
　　5.2.4 methodology
　　5.2.5 teaching aids
　　5.2.6 teachers
　　5.2.7 students
　　5.2.8 extra-curriculum activities
　5.3 evaluation phase
　　5.3.1 categories of tests
　　5.3.2 significance of testing
part six web and multi-media teaching
　　6.1 a general survey of multi-media teaching
　　6.2 a critical perspective of multi-media teaching
part seven suggested teaching plans
　7.1 using web materials to extend business knowledge
　7.2 using web materials to develop problem-solving skills
　7.3 using web materials to improve comprehension skills
　7.4 using web materials to develop analyzing skills
　　7.4.1 example one
　　7.4.2 example two
part eight some issues concerning business english teaching
　8.1 teacher's authority vs students' autonomy
　8.2 inadequacy of business knowledge
　8.3 cultural awareness
　　8.3.1 significance of cultural awareness
　　8.3.2 attitudes towards culture
part nine some suggestive classroom activities
　9.1 forum
　9.2 business negotiation
　9.3 commodity fair
　9.4 press conference
part ten conclusion
bibliography

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