汽車服務(wù)與營銷英語

出版時間:2011-9  出版社:人民郵電出版社  作者:黃星,王宏 主編  頁數(shù):150  

內(nèi)容概要

  本書在內(nèi)容選擇上力求貼近企業(yè),貼近實際,貼近崗位,在教學(xué)設(shè)計上力求“實用、好用、可用、能用得上”,并做到通俗、易懂、好學(xué)、能用。
  本書共8個單元,每個單元都圍繞汽車服務(wù)與營銷展開,并盡量能反映一些與崗位緊密結(jié)合的實用英語內(nèi)容。
  本書既可作為高職高專院校的專業(yè)英語教材,也可用作企業(yè)培訓(xùn),還可供相關(guān)的教師和學(xué)生及技術(shù)人員的自學(xué)參考。

作者簡介

  黃星,男,教授,大學(xué)本科,長春汽車工業(yè)高等??茖W(xué)校外語教研中心主任,吉林省教學(xué)名師。研究方向:語言教學(xué)、ESP教學(xué)研究、語言測試。
  從教以來,出版譯著兩本,參編字典一部,發(fā)表省級以上論文三十余篇,主編、參編教材二十多部,主持省級以上科研課題12項,獲得省級以上科研立項二等獎四項,三等獎兩項,優(yōu)秀獎多項。
  目前擔(dān)任的社會職務(wù):教育部高等學(xué)校高職高專英語類專業(yè)教學(xué)指導(dǎo)委員會分會委員,中國職業(yè)技術(shù)教育委員會教學(xué)工作委員會高職英語教學(xué)研究會副主任,吉林省大學(xué)外語學(xué)會副秘書長兼高職高專分會副會長。

書籍目錄

Unit 1 Introduction to Automobiles
 Part Ⅰ. Practical Reading
 Passage A
 Notes
 New Words
 Phrases and Expressions
 Passage B
 New Words
 Phrases and Expressions
 Part Ⅱ. Put in Use
 Part Ⅲ. Simulated Writing
 Part Ⅳ. Speaking and Listening
 Speaking
 Listening
 Part Ⅴ. Translation
 Part Ⅵ. Career Salon
Unit 2 How to Become a Salesman
 Part Ⅰ. Practical Reading
 Passage A
 Notes
 New Words
 Phrases and Expressions
 Passage B
 New Words
 Phrases and Expressions
 Part Ⅱ. Put in Use
 Part Ⅲ. Simulated Writing
 Part Ⅳ. Speaking and Listening
 Speaking
 Listening
 Part Ⅴ. Translation
 Part Ⅵ. Career Salon
Unit 3 Introduction to Car Dealer & Service Manager
 Part Ⅰ. Practical Reading
 Passage A
 Notes
 New Words
 Phrases and Expressions
 Passage B
 New Words
 Phrases and Expressions
 Part Ⅱ. Put in Use
 Part Ⅲ. Simulated Writing
 Part Ⅳ. Speaking and Listening
 Speaking
 Listening
 Part Ⅴ. Translation
 Part Ⅵ. Career Salon
Unit 4 Introduction to Sales Training
 Part Ⅰ. Practical Reading
 Passage A
 Notes
 New Words
 Phrases and Expressions
 Passage B
 New Words
 Phrases and Expressions
 Part Ⅱ. Put in Use
 Part Ⅲ. Simulated Writing
 Part Ⅳ. Speaking and Listening
 Speaking
 Listening
 Part Ⅴ. Translation
 Part Ⅵ Career Salon
Unit 5 Introduction to Auto Insurance
 Part Ⅰ. Practical Reading
 Passage A
 Notes
 New Words
 Phrases and Expressions
 Passage B
 New Words
 Phrases and Expressions
 Part Ⅱ. Put in Use
 Part Ⅲ. Simulated Writing
 Part Ⅳ. Speaking and Listening
 Speaking
 Listening
 Part Ⅴ. Translation
 Part Ⅵ Career Salon
Unit 6 Introduction to Automobile Estimate
 Part Ⅰ. Practical Reading
 Passage A
 Notes
 New Words
 Phrases and Expressions
 Passage B
 New Words
 Phrases and Expressions
 Part Ⅱ. Put in Use
 Part Ⅲ. Simulated Writing
 Part Ⅳ. Speaking and Listening
 Speaking
 Listening
 Part Ⅴ. Translation
 Part Ⅵ Career Salon
Unit 7 Automobile Maintenance and Repair
 Part Ⅰ. Practical Reading
 Passage A
 Notes
 New Words
 Phrases and Expressions
 Passage B
 New Words
 Phrases and Expressions
 Part Ⅱ. Put in Use
 Part Ⅲ. Simulated Writing
 Part Ⅳ. Speaking and Lisenting
 Speaking
 Listening
 Part Ⅴ. Translation
 Part Ⅵ Career Salon
Unit 8 Role and Duty of a Receptionist
 Part Ⅰ. Practical Reading
 Passage A
 Notes
 New Words
 Phrases and Expressions
 Passage B
 New Words
 Phrases and Expressions
 Part Ⅱ. Put in Use
 Part Ⅲ. Simulated Writing
 Part Ⅳ. Speaking and Listening
 Speaking
 Listening
 Part Ⅴ. Translation
 Part Ⅵ Career Salon
附錄1 Glossary
附錄2 Phrases and Expressions
附錄3 課文譯文及翻譯答案

章節(jié)摘錄

  Do some research to get a fair auto repair estimate?  Educating yourself about the nature of your car's issue is the best way to get an accurate and fairrepair estimate. Laws protect consumers from unfair estimates and repair charges that unfairly exceedan estimate. Diagnosing the problem, factoring in the mechanic's hourly fee, plus figuring taxes andthe costs of parts will give you the most accurate repair estimate. If you are unable to diagnose theproblem before going into the shop, there are other ways to ensure the mechanic's estimate is fair.  Instructions  Things You'll Need are listed below  Identify your car's problem. Start with the system that's not working properly. Malfunctioningdashboard lights, radio, headlights or brake lights, for example, are symptomatic of electrical systemproblems. Perform a few basic tests to verify your suspicions. Most auto parts stores will test yourbattery and alternator for free.   ……

圖書封面

評論、評分、閱讀與下載


    汽車服務(wù)與營銷英語 PDF格式下載


用戶評論 (總計3條)

 
 

  •   如任何人好的好的好得很
  •   難得看到這樣的書籍
  •   書還好吧。就是買錯了,也換不了??!
 

250萬本中文圖書簡介、評論、評分,PDF格式免費(fèi)下載。 第一圖書網(wǎng) 手機(jī)版

京ICP備13047387號-7