出版時(shí)間:2009-5 出版社:機(jī)械工業(yè)出版社 作者:王燕 主編 頁數(shù):336
前言
伴隨經(jīng)濟(jì)全球化和我國經(jīng)濟(jì)國際化的進(jìn)程,國內(nèi)外大中型企業(yè)、跨國公司等對既懂商務(wù)又會英語的復(fù)合型人才的需求與日俱增,這也促進(jìn)了我國高等教育商務(wù)英語專業(yè)的快速發(fā)展。目前,全國有700多所高等院校開設(shè)了外貿(mào)英語、商務(wù)英語等課程,工商管理、金融等商科專業(yè)也都開設(shè)了以商務(wù)為核心內(nèi)容的英語課程,部分院校甚至設(shè)立了商務(wù)英語專業(yè)。近幾年來,全國性的商務(wù)英語教學(xué)、學(xué)術(shù)研討會頻頻召開。我國國際商務(wù)快速發(fā)展及人才市場對商務(wù)英語人才的強(qiáng)勁需求、外語就業(yè)市場人才多元化推動了英語專業(yè)教學(xué)改革和教材的建設(shè),各院校都迫切需要一套能體現(xiàn)商務(wù)特色與人才培養(yǎng)規(guī)格相適應(yīng)的新教材,以改變英語教材與人才培養(yǎng)和需求不相適應(yīng)的狀況。商務(wù)英語屬于專門用途英語,國外大學(xué)多將其歸為ESP(EnglishforSpecialParposes)。目前,我們國內(nèi)這樣系統(tǒng)的專業(yè)教材并不很多。王正元教授領(lǐng)銜總主編、由全國20余所大學(xué)40余名英語教授、副教授、講師歷時(shí)兩年多編寫的這套“新時(shí)代大學(xué)商務(wù)英語系列教材”的出版是我國高等教育商務(wù)英語教材建設(shè)的一個(gè)新成果。這套教材共14本,包括讀寫、視聽說、寫作、口譯,涵蓋了商務(wù)英語的基本主體課程,編著者基于“商務(wù)知識+英語能力=核心競爭力”的編寫理念,力求在企業(yè)戰(zhàn)略、市場營銷、人力資源、企業(yè)文化、經(jīng)營運(yùn)作等商務(wù)語境中培養(yǎng)學(xué)生的英語交際能力。商務(wù)知識與英語能力相結(jié)合、商務(wù)語境與語言活動相結(jié)合、能力培養(yǎng)與就業(yè)需求相結(jié)合的編寫思路使這套教材商務(wù)內(nèi)容豐富,英語操練有的放矢,凸顯了人才培養(yǎng)規(guī)格,給這套教材帶來了亮點(diǎn)。這套教材在內(nèi)容安排上注重了語言的體驗(yàn)觀、語用觀,體現(xiàn)了商務(wù)英語的科學(xué)性、系統(tǒng)性、實(shí)用性及任務(wù)型教學(xué)法。這是一套適合高等院校商務(wù)英語專業(yè)和商科英語課程使用的教材。
內(nèi)容概要
本書可作為傳感器與檢測技術(shù)方而課程的學(xué)習(xí)指導(dǎo)。內(nèi)容分為概述、章節(jié)學(xué)習(xí)輔導(dǎo)、典型應(yīng)用案例與能力拓展、實(shí)驗(yàn)指導(dǎo)與課程設(shè)計(jì)、英語閱讀材料、綜合測試題及其參考答案。本書強(qiáng)調(diào)對傳感器與檢測技術(shù)知識的學(xué)習(xí)輔導(dǎo)與能力拓展,強(qiáng)調(diào)理論與實(shí)踐的協(xié)調(diào)統(tǒng)一,強(qiáng)調(diào)專業(yè)技能的形成。本書與教材《傳感器與檢測技術(shù)》(機(jī)械工業(yè)出版社,2009年出版)配合使用效果會更好?! ”緯勺鳛楦叩仍盒y控技術(shù)與儀器、自動化、電氣工程與自動化、機(jī)械設(shè)計(jì)制造及其自動化、通信工程、計(jì)算機(jī)應(yīng)用等專業(yè)師牛的教學(xué)參考書,也可供從事傳感器與檢測技術(shù)相關(guān)領(lǐng)域應(yīng)用和設(shè)計(jì)開發(fā)的研究人員、工程技術(shù)人員參考。
書籍目錄
序前言Unit I Larry Page—The Cofounder of GooSe Objectives Listening Reading Vocabulary Drills Grammar Focus Speaking Skills Translation Drills Writing Drills Unit 2 INDn—A Land for All Seasons Objectives Listening Reading Vocabulary Drills Gro]llmox Focus Speaking Skjlls IkTranslation Drills Writing Drills Unit 3 Wide.read Influence of the Soaring Oil Price Objectives Listening Reading Vocabulary Drills GrommRr Focus Speaking Skills Translation DTills Writin Drills Unit4 Strong 13.S.Economic Growth Objectives Listening Reading Vocabulary Drills Grammar FoCUS Speaking Skills Translation Dnlls Writing Drills Unit 5 A Visitt0NewBedford.Mass 0bjectives Listening Reading Vocabulary Drills Grammar FoCUS Speaking Skills Translation Drills Writing DrillsUnit 6 Life Insurance for HIV ufferers—South Africa Rethinks Objectives Listening Reading Vocabulary Drills Grammar FoCUS Speaking Skills Translation Drills Writing DrillsUnit 7 The United Nations——Behind the Scenes Objectives Listening Reading Vocabulary Drills Grammar Focns Speaking Skills Translation DTills Writing DrillsUnit 8 No Noble CalULUnit 9 Cool Response to British Gas Price CutsUnit 10 MoreWaysto SaveCashUnit 11 Fight Back Against Property TaxesUnit 12 USChina Meeting Ends Without Yuan AgreementUJlit 13 IIIdia and AmericaUnit 14 Facing Emotional BurdensUnit 15 Ftying in FormationUnit 16 Internet Boom in China Is Built OH Virtual FIInAppendix I Transcripts for ListeningAppendix II Answer Keys File
章節(jié)摘錄
[4] Rising demand for palm oil in Europe brought about the clearing of hugetracts of Southeast Asian rainforest and the overuse of chemical fertilizer there. [5] Worse still, the scientists said, space for the expanding palmplantations was often created by draining and burning peatland, which senthuge amounts of carbon emissions into the atmosphere. [6] Considering these emissions, Indonesia had quickly become theworlds third-leading producer of carbon emissions that scientists believe areresponsible for global warning, ranked after the United States and China,according to a study released in December by researchers from WetlandsInternational and Delft Hydraulics, both in the Netherlands.
圖書封面
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