出版時(shí)間:2005-1 出版社:機(jī)械工業(yè)出版社 作者:戴維J.弗里切 頁數(shù):205
內(nèi)容概要
次此首批專為中國影印的系列教材直接配合中國工商管理碩士課程的各門必修課程,而且是由加拿大西大西安大略大學(xué)毅偉管理學(xué)院的任課教授予們專門參予選擇的。 市場經(jīng)濟(jì)中,人與人之間是以誠相待,還是爾虞我詐?商業(yè)倫理有無存在的必要?本書將從嶄新的角度給您一個(gè)耳目一新的答案。作者集十六年潛心鉆研之結(jié)晶,采用理論講解與案例分析相結(jié)合的方式,深入淺出地闡述了商業(yè)倫理在商戰(zhàn)中的作用。領(lǐng)會本書主旨,克服經(jīng)營“近視”,把握時(shí)機(jī),主動(dòng)出擊,定會令您立于不敗之地!
書籍目錄
1.Ethical Problems in Business Actual Experiences Types of Issues What's Ahead2.The Importance of Ethics in Business The Macro Perspective The Micro Perspective-Ethics and Trust The Importance of Society's Perception Summary Discussion Questions3.Moral Standards Integrative Social Contracts Theory Consequentialist Principles Nonconsequentialst Principles Summary Discussion Questions4.The Empirical Evidence Personal Traits Organizational Traits Organizational Climate Organizational Goals Policy Culture Decision Processes What we have learned Discussion questions5.Ethics and Decision Making Personal traits Organizational culture Discussion Discussion questions6.Making Moral Decisions Organizational Culture Ethics tools Conclusion Discussion questions7.Ethics in Practice Ethical companies The ethics of Actions Final comments Discussion questionsAppendix A United States Bill of RightsAppendix B United Nations Universal Declaration of Human RightsCases
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