商務英語綜合教程

內(nèi)容概要

　　《全國高等學校商務英語精品教材：商務英語綜合教程（4）》為商務英語專業(yè)或英語專業(yè)商務方向基礎(chǔ)課程編寫，旨在提高學生的語言知識和應用能力、社會文化知識、商務知識以及學習能力。

書籍目錄

Unit 1 The Natureof Politics: Realism and IdealismWarm-up ActivitiesListening & SpeakingIntensive ReadingThe Nature of Politics: Realism and IdealismExtensive ReadingCriticisms of CongressReading & WritingThe American PresidencyUnit 2 International RelationsWarm-up ActivitiesListening & SpeakingIntensive ReadingBalances and Imbalances of PowerExtensive ReadingWhat the United Nations NeedsReading & WritingSouth-South Cooperation: Trade as a MeansUnit 3 Peace and WarWarm-up ActivitiesListening & SpeakingIntensive ReadingWhat Causes War？Extensive ReadingSix Conditions Create Way to PeaceReading & WritingPeace and Security Begins with YouthUnit 4 Business EthicsWarm-up ActivitiesListening & SpeakingIntensive ReadingA Reflection on Business EthicsExtensive ReadingCorporate Philanthropy Responds to DisastersReading & WritingA Question of Business EthicsUnit 5 Money and BankingWarm-up ActivitiesListening & SpeakingIntensive ReadingInflation, Banking, and Economic GrowthExtensive ReadingYounger Americans Going Deeper into DebtReading & WritingSales ContractUnit 6 InvestmentWarm-up ActivitiesListening & SpeakingIntensive ReadingEssentials of InvestingExtensive ReadingStock Market Strategies That Make a DifferenceReading & Writing7th Films Inc. Investment ProposalUnit 7 GlobalizationUnit 8 LeadershipUnit 9 LogisticsUnit 10Corporate CultureUnit 11 International Business and LawWords&Expressions

編輯推薦

　　《全國高等學校商務英語精品教材：商務英語綜合教程（4）》特色：　　“語言”——重視語言基本功和語言綜合訓練　　“人文”——從日常生活到社會生活，逐漸擴展學生的視野　　“商科”——涉及經(jīng)濟、貿(mào)易、金融、管理、營銷等　　配套資源　　《教學參考書》（1～4）提供課文講解、答案、錄音文本和兩篇課文譯文；　　《學·練·考》（1～4）設(shè)計了綜合性鞏固練習，供學生自主學習使用；書后附MP3光盤，包含綜合教程和學·練·考的錄音。

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