職場(chǎng)英語(yǔ)

前言

　　隨著我國(guó)經(jīng)濟(jì)、文化、科技的不斷發(fā)展，社會(huì)對(duì)大學(xué)生的英語(yǔ)水平提出了更高的要求，大學(xué)英語(yǔ)教學(xué)改革已成為社會(huì)關(guān)注的熱點(diǎn)之一。為了推動(dòng)大學(xué)英語(yǔ)教學(xué)改革，教育部在總結(jié)近年來(lái)教學(xué)改革經(jīng)驗(yàn)的基礎(chǔ)上，對(duì)2004年公布的《大學(xué)英語(yǔ)課程教學(xué)要求（試行）》進(jìn)行了全面修訂，并于2007年8月正式頒布了《大學(xué)英語(yǔ)課程教學(xué)要求》。與以往的《大學(xué)英語(yǔ)教學(xué)大綱》相比，新的《大學(xué)英語(yǔ)課程教學(xué)要求》從以下三個(gè)方面為大學(xué)英語(yǔ)教學(xué)帶來(lái)了新的變化：1．培養(yǎng)目標(biāo)的變化。《大學(xué)英語(yǔ)課程教學(xué)要求》提出，大學(xué)英語(yǔ)要培養(yǎng)學(xué)生的英語(yǔ)綜合應(yīng)用能力，在堅(jiān)持其通用基礎(chǔ)學(xué)科定位的同時(shí)，提出了與專業(yè)學(xué)習(xí)相結(jié)合的專門用途英語(yǔ)，以及以人文、國(guó)際交流為核心的文化素質(zhì)課程的定位；2．教學(xué)思想的變化。提出了自主學(xué)習(xí)的思想，鼓勵(lì)學(xué)生自主選擇學(xué)習(xí)內(nèi)容和學(xué)習(xí)方式；3．教學(xué)模式的變化。鼓勵(lì)在教和學(xué)的過(guò)程中使用以計(jì)算機(jī)為基礎(chǔ)的教育技術(shù)，拓展英語(yǔ)學(xué)習(xí)的渠道，增加語(yǔ)言練習(xí)的機(jī)會(huì)，提高語(yǔ)言輸入和輸出的質(zhì)量。　　面對(duì)新的改革形勢(shì)，我們明顯感到，現(xiàn)行的以英語(yǔ)基礎(chǔ)能力發(fā)展為核心的大學(xué)英語(yǔ)教材體系難以適應(yīng)新形勢(shì)的需要，廣大師生也盼望著更多與國(guó)際文化知識(shí)、專業(yè)知識(shí)、學(xué)術(shù)交流相結(jié)合的新型英語(yǔ)教材，滿足正在出現(xiàn)的大學(xué)英語(yǔ)的多重定位、學(xué)生自主選擇學(xué)習(xí)內(nèi)容和基于計(jì)算機(jī)技術(shù)的自主學(xué)習(xí)方式等變化的需要。為此，我們提出開(kāi)發(fā)《大學(xué)英語(yǔ)選修課／學(xué)科課程系列教材》?！　”鞠盗薪滩臑椤捌胀ǜ叩冉逃晃濉瘒?guó)家級(jí)規(guī)劃教材”，主要供完成《大學(xué)英語(yǔ)課程教學(xué)要求》中規(guī)定的“一般要求”后，繼續(xù)學(xué)習(xí)“較高要求”和“更高要求”英語(yǔ)課程的學(xué)生使用，也可供研究生及廣大專業(yè)技術(shù)人員學(xué)習(xí)專業(yè)英語(yǔ)、學(xué)術(shù)英語(yǔ)，提高英語(yǔ)綜合應(yīng)用能力使用。

內(nèi)容概要

　　面對(duì)新的改革形勢(shì)，我們明顯感到，現(xiàn)行的以英語(yǔ)基礎(chǔ)能力發(fā)展為核心的大學(xué)英語(yǔ)教材體系難以適應(yīng)新形勢(shì)的需要，廣大師生也盼望著更多與國(guó)際文化知識(shí)、專業(yè)知識(shí)、學(xué)術(shù)交流相結(jié)合的新型英語(yǔ)教材，滿足正在出現(xiàn)的大學(xué)英語(yǔ)的多重定位、學(xué)生自主選擇學(xué)習(xí)內(nèi)容和基于計(jì)算機(jī)技術(shù)的自主學(xué)習(xí)方式等變化的需要。為此，我們提出開(kāi)發(fā)《大學(xué)英語(yǔ)選修課／學(xué)科課程系列教材》?！　”鞠盗薪滩臑椤捌胀ǜ叩冉逃晃濉瘒?guó)家級(jí)規(guī)劃教材”，主要供完成《大學(xué)英語(yǔ)課程教學(xué)要求》中規(guī)定的“一般要求”后，繼續(xù)學(xué)習(xí)“較高要求”和“更高要求”英語(yǔ)課程的學(xué)生使用，也可供研究生及廣大專業(yè)技術(shù)人員學(xué)習(xí)專業(yè)英語(yǔ)、學(xué)術(shù)英語(yǔ)，提高英語(yǔ)綜合應(yīng)用能力使用。

書籍目錄

Unit 1 Job InterviewText A Interview EtiquetteText B Research the Company m An Important Step BeforeInterviewCultural Tips 面試中的禁忌Unit 2 Company StuctureText A Board of Directors, Chairman and CEOText B Job DescriptionsCultural Tips 大型跨國(guó)公司組織結(jié)構(gòu)案例Unit 3 On the PhoneText A How to Answer a Phone Call —— Telephone Etiquettefor the Called PartyText B How to Make a Phone Call —— Telephone Etiquette for the CallerCultural Tips 商務(wù)電話禮儀Unit 4 At the MeetingText A How to Organize and Run Effective MeetingsText B Meeting Agenda and Meeting MinutesCultural Tips 商務(wù)會(huì)議禮儀Unit 5 Business TravelText A Business TravelText B Business Dining EtiquetteCultural Tips 國(guó)外小費(fèi)文化Unit 6 Receiving VisitorsText A Receiving VisitorsText B Inviting Clients to a Business LunchCultural Tips 世界各國(guó)人的飲食習(xí)慣及禁忌Unit 7 ExhibitionText A How to Select a Right Trade ShowText B Exhibit Hall EtiquetteCultural Tips 展會(huì)計(jì)劃時(shí)間表Unit 8 NegotiationText A 5 Ways to Negotiate More EffectivelyText B Negotiation —— Planning for a Successful OutcomeCultural Tips 談判中非言語(yǔ)溝通技巧Unit 9 Customer ServiceText A How to Provide Superior Customer ServiceText B Dealing with ComplaintsCultural Tips 現(xiàn)代客戶服務(wù)理念Unit 10 Keys to Career SuccessTextA StaffTrainingText B InterDersonaI Relationships and PoliticsCultural Tips 你是同事喜歡耳釘搭檔嗎？

章節(jié)摘錄

　　Use an Ideas Bin —— A "bin" consists of blank sheets （one or two） torn from an easel padand taped to the wall. Any idea that is unrelated to the current topic is written on the easel padpaper （i.e. placed in the bin）. The bin serves two valuable purposes: 1） it stores valuable ideas forconsideration at an appropriate and convenient time, and 2） it allows discussion to stay focused onthe agenda topic. Using the bin is an effective way to keep discussion focused and it helps peoplehold onto their thoughts and ideas without being disruptive to the meeting. Explain the use of thebin at the beginning of the meeting. During the meeting the team leader or the facilitator shouldrecord bin items as they come up, or participants should record their own bin items when theyfeel discussion is getting off track.　　Estabfish and Use Ground Rules —— Ground rzdes are explicit rules that the group agrees tofollow to help them facilitate productive discussions. Whether the group formulates the groundrules or the meeting leader/facilitator presents them, all group members should reach consensuson following the ground rules. The ground rules should be written down on easel pad paper andtaped to the wall for everyone to see. Ground rules lay out the expectations of "the way thingsshould be done at meetings." Ground rules are used to facilitate group interaction, not to restrictit. The group can change the ground rules or add new ones based on group needs. Examples of some typically used ground rules include: arrive and start on time; stick to theagenda; everyone participates; be realistic when accepting follow-up tasks; focus on interests, notpositions; separate people from the problem; respect different viewpoints; share responsibility forfollowing the ground rules.Control Dominating Individuals —— Make sure each individual has a fair chance ofexpressing ideas and opinions. Do not let one person dominate the discussion. Of equalimportance is to ensure that quiet participants are expressing their ideas and opinions. Thismay require the leader or facilitator to directly call on the quiet member and ask them for theiropinion or for any ideas they would like to share.　　Summarize m Conclude the meeting by summarizing the discussion, decisions made, tasksdelegated, deadlines, and any action required by participants. Depending on the time available,either address bin items or place them on the agenda for the next meeting. Include in thesunnnary any review plans for follow-up or the need to schedule any succeeding meetings. It isfar easier to schedule the next meeting while everyone is at the table then it is to wait and contacteach participant individually.

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