管理英語(yǔ)

內(nèi)容概要

專(zhuān)門(mén)用途英語(yǔ)系列教材是教育部規(guī)劃的高等學(xué)校（包括高等專(zhuān)科院校和高等職業(yè)院校）專(zhuān)業(yè)英語(yǔ)階段的英語(yǔ)教材，也可供電大、各類(lèi)成人院校及廣大專(zhuān)業(yè)人員學(xué)習(xí)專(zhuān)業(yè)英語(yǔ)、提高涉外業(yè)務(wù)交際能力使用。    《管理英語(yǔ)（第2版）》是該系列教材之一，本書(shū)從專(zhuān)業(yè)人員的實(shí)際工作需要出發(fā)進(jìn)行設(shè)計(jì)和編寫(xiě)。選材新穎、結(jié)構(gòu)合理、內(nèi)容豐富、語(yǔ)言規(guī)范；練習(xí)兼具實(shí)用性和針對(duì)性。    全書(shū)由10個(gè)單元組成，每單元包括專(zhuān)業(yè)文獻(xiàn)閱讀與翻譯、涉外業(yè)務(wù)應(yīng)用文模擬套寫(xiě)和專(zhuān)業(yè)會(huì)話三部分。書(shū)后附有練習(xí)參考答案和課文參考譯文。    本書(shū)書(shū)后附MP3，且配有錄音磁帶。

書(shū)籍目錄

ContentsUnit 1 Management Functions　Reading and Translating 　　Reading A：Management Functions 　　Reading B：A LeTer of Appointment 　Simulated Writing——Business Letters 　Listening and Speaking——Establishing Business RelationshipUnit 2 Personnel Management　Reading and Translating 　　Reading A：Current Assessment 　　Reading B：Job Description 　Simulated Writing——Fax 　Listening and Speaking——Inquiry and OfferUnit 3 Finance Management　Reading and Translating 　　Reading A：Cash Management 　　Reading B：Alfman Manufacturing Company Income Statement　Simulated Writing——Quotation 　Listening and Speaking——Order Unit 4 Quality Management　Reading and Translating 　　Reading A：Total Quality Management 　　Reading B：Recruitment Ad 　Simulated Writing——Commercial Invoice 　Listening and Speaking——Setting Up a Joint VentureUnit 5 Marketing Management　Reading and Translating 　　Reading A：Marketing 　　Reading B：A Customerization Ad 　Simulated Writing——Bill of Exchange 　Listening and Speaking—Technology Transfer&Technical CoopemtionUnit 6 Banking Management　Reading and Translating 　　Reading A：Electronic Banking 　　Reading B：Letter of Credit 　Simulated Writing——Application for Letter of Credit 　Listening and Speaking—Payment Unit 7 Insurance Management　Reading and Translating 　　Reading A：Insurable Risks 　　Reading B：Life Insurance Application to the COUNCIL Life Insurance Company 　Simulated Writing—Insu rance Policy 　Listening and Speaking——0nsurance and Claim Unit 8 Securities Management　Reading and Translating 　　Reading A：The Stock Market 　　Reading B：　　　1．Newspaper Stock Quotation 　　　2．Newspaper Bond Quotation 　　Simulated Writing—Bill of Lading 　　Listening and Speaking——Packing and ShipmentUnit 9 Internationai Trade　Reading and Translating 　　Reading A：Tariff Protection 　　Reading B：Notice of Invitation for Bids 　Simulated Writing—Sales Contract 　Listening and Speaking——Signing a Contract Unit Business EthicsUnit 10 Business Ethics　Reading and Translating 　　Reading A：Business Ethics 　　Reading B：Unfair and Deceptive Practices in Advertising　Simulated Writing—Inter-office Memos 　Listening and Speaking——Management of a Joint VentureGlossary參考答案參考譯文

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　　《普通高等教育“十五”國(guó)家級(jí)規(guī)劃教材管理英語(yǔ)》構(gòu)思獨(dú)特、實(shí)用性強(qiáng)，尤其突出了管理相關(guān)專(zhuān)業(yè)涉外業(yè)務(wù)的實(shí)際需要；選材新穎、點(diǎn)面結(jié)合、內(nèi)容豐富、語(yǔ)言規(guī)范；練習(xí)也兼具實(shí)用性和針對(duì)性。為便于學(xué)習(xí)，各單元每一部分均注有生詞和短語(yǔ)，書(shū)末還附有總詞表。

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