商務(wù)英語泛讀

出版時間:2001-1  出版社:高等教育出版社  作者:虞蘇美,吳長鏞 編  頁數(shù):427  

內(nèi)容概要

  《商務(wù)英語系列教材:商務(wù)英語泛讀(第3冊)(完整版)》旨在通過較大量的閱讀,使學(xué)生鞏固已學(xué)的基本詞匯和語法知識,擴大詞匯量,加強語感,提高英語閱讀能力。若配合本系列教材的其他分冊使用,則更能系統(tǒng)地掌握商務(wù)英語的基本詞匯及其表達方式,全面地獲得有關(guān)商務(wù)的基本知識。

書籍目錄

Unit 1Section A TextText A Reflex BuyingText B Her ChoiceSection B Fast ReadingUnit 2Section A TextText A Marketing WizardText B Marge, a Top-notch SalespersonSection B Fast ReadingUnit 3Section A TextText A Kmart Corporation: Corporate Strategy at the Crossroads(Ⅰ)Text B Kmart Corporation: Corporate Strategy at the Crossroads(Ⅱ)Section B Fast ReadingUnit 4 Section A fextText A Disney Expands Its Product MixText B The First Postage StampSection B Fast ReadingUnit 5Section A TextText A A Dragon Raises Its HeadText B Pudong Rises to the TaskSkction B Fast ReadingUnit 6Section A TextText A A Brave New World?Text B Mrs. Wang Gets a Taste for CreditSection B Fast ReadingUrut 7Section A TextText A Nasdaq-type Market to Fire up Entrepreneurial Spirit in ChinaText B Funds Find a Mutual Admiration SocistySection B Fast ReadingUnit 8Section A TextText A The World BankText B Eight Staps to Success in NagotiatingSection B Fast. ReadingTest 1Unit 9Section A TextText A MultinationalsText B The Ups and Downs of Sanyo……Unit 10Unit 11Unit 12Unit 13Unit 14Unit 15VocabularyKey

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