出版時間:2006-12 出版社:Blackwell Pub 作者:Slack, Nigel (EDT)/ Lewis, Michael (EDT) 頁數(shù):364
內(nèi)容概要
Now 256 full entries; All entries revised and bibliographies significantly up-dated and extended; 93 new entries across a wide range of areas * in particular more on service, strategy, technology and innovation but beefing up core entries (e.g. newsvendor model). New Authors: 31 new authors from UK, Europe and North America (inc. Harvard and Georgetown), now more than 50 contributors. 作者簡介: Michael Lewis is the author of several books including the international bestsellers "Liar's Poker" & "The New New Thing". He lives in Paris.
書籍目錄
PrefaceAbout the EditorsList of ContributorsDictionary Entries A-ZIndex
圖書封面
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